Tim Matthews
7 SlideShares 34 Followers 1 Following
Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Marketing Head | Author "The Professional Marketer"​ and "The SaaS Marketing Handbook" | Successful Kickstarter
Industry
Technology / Software / Internet
Website
www.matthewsonmarketing.com
About
An experienced marketer across a broad range of technologies. Built numerous marketing teams to help grow businesses, including two acquisitions. Hightlights include: * Rebranded and relaunched CrowdFlower online presence. Pivoted product sale to SaaS monthly platform license scheme from service-based contracts to create steady MRR stream. * Led nine worldwide product launches at Symantec. Created sales playbook and tools used to train over 1200 enterprise and channel sales reps. * Repositioned PGP product line to spike sales and lead to eventual $350 million acquisition by Symantec. Instituted company's first marketing automation system and social media program to accelerate customer ac...
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Presentations

(7)
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Lessons from the Marketing Masters

9 years ago • 440 Views

Ten Surprising Things You Will Learn from The Professional Marketer

9 years ago • 1546 Views

Ten Marketing Lessons for Startups

8 years ago • 809 Views

How to Create Diagnostic Content

8 years ago • 662 Views

How to Spy on Your Competition

8 years ago • 611 Views

When to Hire Your First Marketer

6 years ago • 445 Views

Scaling Deep Tech Rroducts at Products That Count - April 2018

6 years ago • 169 Views
Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Marketing Head | Author "The Professional Marketer"​ and "The SaaS Marketing Handbook" | Successful Kickstarter
Industry
Technology / Software / Internet
Website
www.matthewsonmarketing.com
About
An experienced marketer across a broad range of technologies. Built numerous marketing teams to help grow businesses, including two acquisitions. Hightlights include: * Rebranded and relaunched CrowdFlower online presence. Pivoted product sale to SaaS monthly platform license scheme from service-based contracts to create steady MRR stream. * Led nine worldwide product launches at Symantec. Created sales playbook and tools used to train over 1200 enterprise and channel sales reps. * Repositioned PGP product line to spike sales and lead to eventual $350 million acquisition by Symantec. Instituted company's first marketing automation system and social media program to accelerate customer ac...
Tags
marketing marketingprofs pr seo youtube ptcsf nasdaq competition internet marketing advertising content marketing calculators startups brand funnel lede channel marketing direct marketing word of mouth marketing wunderman bernays
See more