More Related Content Similar to Next Generation Entrepreneur (20) Next Generation Entrepreneur2. What is a „Business Model“?
Or:
Where do i start when working on my idea?
Hamburg, 04.10.2014
Timur Ercan
runpat GmbH | timur.ercan@runpat.com
3. About Me
Studied in Kiel (Computer Science + Economy)
Founder of runpat.com (2013)
Product Guy/Coder/Entrepreneur
twitter.com/ElTimuro
Helping People getting ideas of the ground with
runpat
6. Business Plan Table Of Contents
Describe the vision – ok.
Describe the product – not sure but we have a draft.
Describe the sales – I will make an “educated”
guess…
Describe the financial planning – What the hell !?
9. “A startup is not a small version
of a big company.”
–Steve Blank
10. Todo List
1. Draft/ build a business model
2. Test it/ measure it
3. Repeat
15. “We have no competition,
because we are different.”
–Every Startup Ever
16. Competition
Who do does what you do?
Who does something with the same value?
What can you do?
19. Need
What (real) problem do your
customers have?
What pains him? (More pain => more revenue)
What jobs needs he get done?
20. Customer
Who is willing to buy your offers?
Who “only” uses them?
Are there enough?
21. Revenue Streams
One-Time, Recurring (Subscription),
License Fees, Pay-Per-Use (Click, View,
Login, Download…), Freemium, Free Trial
Repeatable
23. Resource
What do you need to run your business?
The big “things” (Everyone needs office space
and Accounting)
Which ones could a partner supply?
24. Activity
Which essential activities does your company
perform?
Which ones could a partner execute?
Which ones should you execute?
25. Partner
Whom do you need?
What exactly do you need from them (The big
things…)?
No “general” partnerships
33. “A startup is a temporary
organisation, while looking for a
viable business model.”
–Steve Blank
37. Why do all this?
Avoid Mistakes - The really big ones
Don‘t loose the big picture
Don‘t shoot past the market
38. Books
Startup Owners Manual –Steve Blank
Value Proposition Design -Alex Osterwalder et al.
Lean Startup –Eric Ries
40. Questions?
Let‘s get started!
Timur Ercan
M.A. Wirtschaftsinformatik
Founder & CEO
runpat GmbH | Schauenburgerstr. 116 | 24114
Kiel
| +49 (0) 431 530 348 74
Tel.
| +49 (0) 176 61 19 06 89
Mobil
|
timur.ercan@runpat.com
E-Mail
|
www.runpat.com
Web
11/12/2014 Business Modeling mit runpat 41
Editor's Notes Why the shark? Because we help startups become the hot, new competition! You have an idea and you want to start sprinting to success You can‘t plan new stuff. Planning is for corporation with market experience they can use (e.g. last years sales) You don‘t just plan, you LEARN Until it brings REPEATABLE REVENUE Until it brings REPEATABLE REVENUE Angebot oder Kunde? You don‘t just plan, you LEARN Drill industry vs Get Pictures on the wall industry Sales, sales, sales! Maybe not the first thing.. Problem + Lösung Bedürfnis und Persona bekannt und nachgewiesen Und zwar profitabel Wann darf ich endlich BP schreiben? Where does all this leave us? Your goal is to get the business model right. Startup sales are for learning (don‘t take that to literal, you still have to pay the bills) How do we get to work? Unleash your next generation entrepreneur
Don’t forget all of this next week Stand runpat Technologien – muss nicht vorher könnnen, einarbeiten auch möglich.
Angular.js You have an idea and you want to start sprinting to success