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An ERP Overview:
Business Functions
& Business Processes



                 Author: Tom Matys
                 Date: July 20th, 2012
                 Course: Mgmt Info Systems
Agenda
 Name the main functional areas of operation used in business



 Differentiate a business process from a business function


 Identify the kinds of data that each main functional area
  produces


  Identify the kinds of data that each main functional area
   needs


    Define integrated information systems and explain why they
    are important
Introduction
Enterprise Resource Planning (ERP) programs:
• Core software used by companies to coordinate
  information in every area of business
• Help manage companywide business processes
• Use common database and shared management
  reporting tools

Business process: Collection of activities that
takes some input and creates an output that is of
value to the customer

                                                    3
Functional Areas and Business Processes

To understand ERP, you must understand
• How a business works
• Functional areas of operation
• Business processes




                                     4
Four Functional Areas of Operation
    1. Marketing and Sales (M/S)
    2. Supply Chain Management (SCM)
    3. Accounting and Finance (A/F)
    4. Human Resources (HR)

Business functions: Activities specific to a
functional area of operation


                                           5
Functional Areas of Operation
Functional Areas of Operation
• Functional areas are interdependent
      Each requires data from the others
• Better integration of functional areas leads to
  improvements in
  communication, workflow, and success of
  company
Information system (IS):
Computers, people, procedures, and software
that store, organize, and deliver information
                                              7
Business Processes
Collection of activities that takes one or more
kinds of input and creates an output that is of
value to customer

• Customer can be traditional external
  customer or internal customer
• Thinking in terms of business processes
  helps managers to look at their
  organization from the customer’s
  perspective
                                             8
Business Processes




                     9
Business Processes
• Businesses must always consider customer’s
  viewpoint in any transaction
     Successful customer interaction
• Customer (either internal or external) is not
  required to interact with each business function
  involved in the process



Successful business managers view
business operations from the perspective of
a satisfied customer                      10
Business Processes
Sharing data effectively and efficiently between
and within functional areas leads to more efficient
business processes




Integrated information systems:
Systems in which functional areas share data
                                                  11
Business Processes




                     12
Business Processes
• Businesses take inputs (resources)
  and transform these inputs into
  goods and services for customers
Inputs: Material, people, equipment


• Managing inputs and business
  processes effectively requires
  accurate and up-to-date information
                                       13
Marketing and Sales
Functions of Marketing and Sales
•   Developing products
•   Determining pricing
•   Promoting products to customers
•   Taking customers’ orders
•   Helping create a sales forecast


                                      14
Marketing and Sales
• Need to keep track of customers
• Product development
• Good repeat customers allowed to
  charge purchases—up to a point
• Records must show how much each
  customer owes and his or her
  available credit

                                     15
Supply Chain Management
Functions within Supply Chain Management
• Making stuff (manufacturing/production)
• Buying raw materials (purchasing)
• Production planning requires sales forecasts from
  M/S functional area




Sales forecasts: Analyses that attempt to predict
the future sales of a product
                                                16
Supply Chain Management
• Production plans are used to develop
  requirements for raw materials and packaging
• Raw materials: Bottled spring water, fresh
  lemons, artificial sweetener, raw sugar
• Packaging: Cups, straws, napkins
• SCM and M/S must choose a recipe for each
  product sold




                                                 17
Accounting and Finance
Functions within Accounting and Finance
• Recording raw data about transactions
  (including sales), raw material purchases,
  payroll, and receipt of cash from customers




Raw data: Numbers collected from those
operations, without any manipulation,
calculation, or arrangement for presentation
                                                18
Accounting and Finance
Data from Accounting and Finance used by
Marketing and Sales and Supply Chain
Management




                                           19
Human Resources
Functions of Human Resources
• Recruit, train, evaluate, and compensate
  employees
• HR uses sales forecasts developed by the
  individual departments to plan personnel
  needs
• Systems integrated using ERP software
  provide the data sharing necessary
  between functional areas
                                         20
Functional Area Information Systems
• Potential inputs and outputs for each functional
  area described next
• Note the kinds of data needed by each area and
  how people use the data
• Information systems maintain relationships
  between all functional areas and processes




                                                 21
Marketing and Sales
• Needs information from all other functional
  areas
• Customers communicate orders to M/S in
  person or by telephone, e-mail, fax, the Web, etc.
• M/S has a role in determining product prices
• Pricing might be determined based on a
  product’s unit cost, plus some percentage
  markup
• Requires information from Accounting and
  Finance, and Supply Chain Management data

                                                   22
Marketing and Sales (cont’d.)




                                23
Marketing and Sales
M/S needs to interact with Human Resources to
exchange information on hiring needs, legal
requirements, etc.
     Inputs for M/S
              •   Customer data
              •   Order data
              •   Sales trend data
              •   Per-unit cost
              •   Travel expense company policy

                                                  24
Marketing and Sales
                        Outputs for M/S
                         • Sales strategies
                         • Product pricing
                      • Employment needs




                                         25
Supply Chain Management
Needs information from various functional areas
Production plans based on information about product sales
(actual and projected) that comes from Marketing and
Sales
With accurate data about required production levels:
Raw material and packaging can be ordered as needed
Inventory levels can be kept low, saving money




                                                       26
Supply Chain Management
Supply Chain Management data and records can:
• Provide data needed by Accounting and Finance
  to determine how much of each resource was
  used
• Support the M/S function by providing
  information about what has been produced and
  shipped
• Supply Chain Management interacts in some
  ways with Human Resources


                                             27
Supply Chain Management




                          28
Supply Chain Management
Inputs for SCM
•   Product sales data
•   Production plans
•   Inventory levels
•   Layoff and recall company policy




                                       29
Supply Chain Management
Outputs for SCM
•   Raw material orders
•   Packaging orders
•   Resource expenditure data
•   Production and inventory reports
•   Hiring information


                                       30
Accounting and Finance
Needs information from all other functional areas
A/F personnel:
• Record company’s transactions in the books of
  account
• Record accounts payable when raw materials are
  purchased and cash outflows when they pay for
  materials
• Summarize transaction data to prepare reports
  about company’s financial position and
  profitability
                                               31
Accounting and Finance
•   People in other functional areas provide data to A/F
•   M/S provides sales data
•   SCM provides production and inventory data
•   HR provides payroll and benefit expense data
•   M/S personnel require data from A/F to evaluate
    customer credit




                                                      32
Accounting and Finance




                         33
Accounting and Finance
Inputs for A/F
•   Payments from customers
•   Accounts receivable data
•   Accounts payable data
•   Sales data
•   Production and inventory data
•   Payroll and expense data


                                    34
Accounting and Finance
Outputs for A/F
• Payments to suppliers
• Financial reports
• Customer credit data




                          35
Human Resources
HR needs information from the other
departments
• Tasks related to employee
  hiring, benefits, training, and government
  compliance are all responsibilities of HR
• HR needs accurate forecasts of personnel needs
  from all functional units
• HR needs to know what skills are needed to
  perform a particular job and how much the
  company can afford to pay employees
                                                   36
Human Resources




                  37
Human Resources
Observing governmental regulations in
recruiting, training, compensating, promotin
g, and terminating employees
Inputs for HR
• Personnel forecasts
• Skills data




                                          38
Human Resources
Outputs for HR
• Regulation compliance
• Employee training and
  certification
• Skills database
• Employee evaluation and
  compensation




                            39
Human Resources
Significant amount of data is maintained by and
shared among the functional areas
• Timeliness and accuracy of these data critical to
  each area’s success and to company’s ability to
  make a profit and generate future growth
• ERP software allows all functional areas to share
  a common database
• Allows accurate, real-time information to be
  available


                                                 40
Summary
• Basic functional areas: Marketing and
  Sales, Supply Chain Management, Accounting
  and Finance, and Human Resources
• Marketing and Sales: Sets product prices, promotes
  products through advertising and marketing, takes
  customer orders, supports customers, and creates sales
  forecasts
• Supply Chain Management: Develops production
  plans, orders raw materials from suppliers, receives raw
  material, manufactures products, maintains
  facilities, and ships products to customers


                                                        41
Summary (cont’d.)
• Accounting and Finance: Financial accounting to
  provide summaries of operational data in managerial
  reports, controlling accounts, planning and budgeting,
  and cash-flow management
• Human Resources: Recruits, hires, trains, and
  compensates employees, ensures compliance with
  government regulations, and oversees the evaluation of
  employees

• Information systems capture, process, and store data to
  provide information needed for decision making

                                                           42
Summary
• Employees working in one functional area need
  data from employees in other functional areas
• Functional area information systems should be
  integrated, so shared data are accurate and
  timely
• Managers think in terms of business processes
  that integrate the functional areas
• Need to share information between functions
  and functional areas
• ERP software provides this capability by means
  of a single common database

                                               43
Questions?
More Information?

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Business Functions & Business Processes in ERP

  • 1. An ERP Overview: Business Functions & Business Processes Author: Tom Matys Date: July 20th, 2012 Course: Mgmt Info Systems
  • 2. Agenda  Name the main functional areas of operation used in business  Differentiate a business process from a business function  Identify the kinds of data that each main functional area produces  Identify the kinds of data that each main functional area needs  Define integrated information systems and explain why they are important
  • 3. Introduction Enterprise Resource Planning (ERP) programs: • Core software used by companies to coordinate information in every area of business • Help manage companywide business processes • Use common database and shared management reporting tools Business process: Collection of activities that takes some input and creates an output that is of value to the customer 3
  • 4. Functional Areas and Business Processes To understand ERP, you must understand • How a business works • Functional areas of operation • Business processes 4
  • 5. Four Functional Areas of Operation 1. Marketing and Sales (M/S) 2. Supply Chain Management (SCM) 3. Accounting and Finance (A/F) 4. Human Resources (HR) Business functions: Activities specific to a functional area of operation 5
  • 7. Functional Areas of Operation • Functional areas are interdependent Each requires data from the others • Better integration of functional areas leads to improvements in communication, workflow, and success of company Information system (IS): Computers, people, procedures, and software that store, organize, and deliver information 7
  • 8. Business Processes Collection of activities that takes one or more kinds of input and creates an output that is of value to customer • Customer can be traditional external customer or internal customer • Thinking in terms of business processes helps managers to look at their organization from the customer’s perspective 8
  • 10. Business Processes • Businesses must always consider customer’s viewpoint in any transaction Successful customer interaction • Customer (either internal or external) is not required to interact with each business function involved in the process Successful business managers view business operations from the perspective of a satisfied customer 10
  • 11. Business Processes Sharing data effectively and efficiently between and within functional areas leads to more efficient business processes Integrated information systems: Systems in which functional areas share data 11
  • 13. Business Processes • Businesses take inputs (resources) and transform these inputs into goods and services for customers Inputs: Material, people, equipment • Managing inputs and business processes effectively requires accurate and up-to-date information 13
  • 14. Marketing and Sales Functions of Marketing and Sales • Developing products • Determining pricing • Promoting products to customers • Taking customers’ orders • Helping create a sales forecast 14
  • 15. Marketing and Sales • Need to keep track of customers • Product development • Good repeat customers allowed to charge purchases—up to a point • Records must show how much each customer owes and his or her available credit 15
  • 16. Supply Chain Management Functions within Supply Chain Management • Making stuff (manufacturing/production) • Buying raw materials (purchasing) • Production planning requires sales forecasts from M/S functional area Sales forecasts: Analyses that attempt to predict the future sales of a product 16
  • 17. Supply Chain Management • Production plans are used to develop requirements for raw materials and packaging • Raw materials: Bottled spring water, fresh lemons, artificial sweetener, raw sugar • Packaging: Cups, straws, napkins • SCM and M/S must choose a recipe for each product sold 17
  • 18. Accounting and Finance Functions within Accounting and Finance • Recording raw data about transactions (including sales), raw material purchases, payroll, and receipt of cash from customers Raw data: Numbers collected from those operations, without any manipulation, calculation, or arrangement for presentation 18
  • 19. Accounting and Finance Data from Accounting and Finance used by Marketing and Sales and Supply Chain Management 19
  • 20. Human Resources Functions of Human Resources • Recruit, train, evaluate, and compensate employees • HR uses sales forecasts developed by the individual departments to plan personnel needs • Systems integrated using ERP software provide the data sharing necessary between functional areas 20
  • 21. Functional Area Information Systems • Potential inputs and outputs for each functional area described next • Note the kinds of data needed by each area and how people use the data • Information systems maintain relationships between all functional areas and processes 21
  • 22. Marketing and Sales • Needs information from all other functional areas • Customers communicate orders to M/S in person or by telephone, e-mail, fax, the Web, etc. • M/S has a role in determining product prices • Pricing might be determined based on a product’s unit cost, plus some percentage markup • Requires information from Accounting and Finance, and Supply Chain Management data 22
  • 23. Marketing and Sales (cont’d.) 23
  • 24. Marketing and Sales M/S needs to interact with Human Resources to exchange information on hiring needs, legal requirements, etc. Inputs for M/S • Customer data • Order data • Sales trend data • Per-unit cost • Travel expense company policy 24
  • 25. Marketing and Sales Outputs for M/S • Sales strategies • Product pricing • Employment needs 25
  • 26. Supply Chain Management Needs information from various functional areas Production plans based on information about product sales (actual and projected) that comes from Marketing and Sales With accurate data about required production levels: Raw material and packaging can be ordered as needed Inventory levels can be kept low, saving money 26
  • 27. Supply Chain Management Supply Chain Management data and records can: • Provide data needed by Accounting and Finance to determine how much of each resource was used • Support the M/S function by providing information about what has been produced and shipped • Supply Chain Management interacts in some ways with Human Resources 27
  • 29. Supply Chain Management Inputs for SCM • Product sales data • Production plans • Inventory levels • Layoff and recall company policy 29
  • 30. Supply Chain Management Outputs for SCM • Raw material orders • Packaging orders • Resource expenditure data • Production and inventory reports • Hiring information 30
  • 31. Accounting and Finance Needs information from all other functional areas A/F personnel: • Record company’s transactions in the books of account • Record accounts payable when raw materials are purchased and cash outflows when they pay for materials • Summarize transaction data to prepare reports about company’s financial position and profitability 31
  • 32. Accounting and Finance • People in other functional areas provide data to A/F • M/S provides sales data • SCM provides production and inventory data • HR provides payroll and benefit expense data • M/S personnel require data from A/F to evaluate customer credit 32
  • 34. Accounting and Finance Inputs for A/F • Payments from customers • Accounts receivable data • Accounts payable data • Sales data • Production and inventory data • Payroll and expense data 34
  • 35. Accounting and Finance Outputs for A/F • Payments to suppliers • Financial reports • Customer credit data 35
  • 36. Human Resources HR needs information from the other departments • Tasks related to employee hiring, benefits, training, and government compliance are all responsibilities of HR • HR needs accurate forecasts of personnel needs from all functional units • HR needs to know what skills are needed to perform a particular job and how much the company can afford to pay employees 36
  • 38. Human Resources Observing governmental regulations in recruiting, training, compensating, promotin g, and terminating employees Inputs for HR • Personnel forecasts • Skills data 38
  • 39. Human Resources Outputs for HR • Regulation compliance • Employee training and certification • Skills database • Employee evaluation and compensation 39
  • 40. Human Resources Significant amount of data is maintained by and shared among the functional areas • Timeliness and accuracy of these data critical to each area’s success and to company’s ability to make a profit and generate future growth • ERP software allows all functional areas to share a common database • Allows accurate, real-time information to be available 40
  • 41. Summary • Basic functional areas: Marketing and Sales, Supply Chain Management, Accounting and Finance, and Human Resources • Marketing and Sales: Sets product prices, promotes products through advertising and marketing, takes customer orders, supports customers, and creates sales forecasts • Supply Chain Management: Develops production plans, orders raw materials from suppliers, receives raw material, manufactures products, maintains facilities, and ships products to customers 41
  • 42. Summary (cont’d.) • Accounting and Finance: Financial accounting to provide summaries of operational data in managerial reports, controlling accounts, planning and budgeting, and cash-flow management • Human Resources: Recruits, hires, trains, and compensates employees, ensures compliance with government regulations, and oversees the evaluation of employees • Information systems capture, process, and store data to provide information needed for decision making 42
  • 43. Summary • Employees working in one functional area need data from employees in other functional areas • Functional area information systems should be integrated, so shared data are accurate and timely • Managers think in terms of business processes that integrate the functional areas • Need to share information between functions and functional areas • ERP software provides this capability by means of a single common database 43