Tony Truong (that's me), Managing Director of Golden Digital share thoughts on Digitization of Media @ the 1st Annual Vietnam Digital Marketing & Technology Conference 2010.

1. Digitization of Media Tony Truong Managing Director Golden Digital Ho Chi Minh City // December 9, 2010

2. I’m sorry marketers Vietnam is going digital. And there’s nothing you can do about it.

3. They say, TV is King, then Print But that’s rapidly changing.

4. Vietnam Was an under-developed third-world country, where people were poor, living standard was low, and technology was limited.

5. Viet Now Welcome to Vietnam, a nation with one foot planted in the past and another ready to race into the future. (Anna Maria Virzi, ClickZ)

6. 55% Of Vietnam’s Population is under 30 years old. *International Database, US Census Bureau

7. Digitization of Vietnam has already begun.

8. 144Million mobile phone users There are in Vietnam. *General Statistic Office // October, 2010

9. 30% Has access to internet via computers *VNNIC OCT/2010

10. VN Media Consumption INTERNET IS NOW THE SECOND MOST IMPORTANT MEDIUM

11. Young, tech savvy & connected, Vietnamese are consuming digital media like never before. Just like any other young markets around the world.

12. Time spent on digital media Surpasses that of other media.

13. The digital revolution is changing the way we consume all media.

14. Digitization has changed our society and our behavior.

15. http://www.youtube.com/watch?v=gpkV4fNcYcI

16. Welcome to the near future. Digital will no longer be a channel, digital will fuel our society into the next age. Are you ready?

17. Digitization will continue

18. The line between TV & Digital will diminish. Internet is TV is Internet is TV

19. http://www.youtube.com/watch?v=7se8kZFVbJ8

22. http://www.youtube.com/watch?v=bQoF6QhfRVw

23. http://discover.sonystyle.com/internettv/commercial/#/video

24. How about OOH? Easily digitized

25. http://www.youtube.com/watch?v=z1U1OM5UsLA

26. Print has also gone digital.

30. Want more?Digital has gone on print.

32. Ah, did I say that radio is also digital?

34. TV is digitalOOH is digitalPrint is digitalRadio is digitalWeb is digitalMobile is digitalEverything is digital.

35. If everything is digital, then digital will affect every aspects of life.

36. Today we seek to show you a little glimpse of that digital world here. And hope to inspire you to look at digital differently. Bigger, wider and more interactive than you imagined.