Buzzfeed has perfected the art of the quiz, but we took things one step further. In this slideshare, you'll see the statistics behind what makes a successful quiz and get all the information you need to run a successful quiz yourself.

1. The Scientific Guide to
Making Quizzes Like
Buzzfeed

2. Buzzfeed has perfected the
art of quizzes

3. But we took it one step
further…
And discovered data-driven
methods for making viral quizzes

4. So let’s get to it

5. Step 1: Name your quiz
Here are three data-backed
methods for doing so

6. 1. The “actually” title
For example: “What type of
traveler are you actually?”

7. Turns out adding the word
"actually” actually makes a
difference

8. 2. The “Which (blank) are
you?” title
For example “Which cake are
you?”

9. Quizzes with the words “which”
“are” and “you” in the title perform
very well

10. 3. The celebrity comparison
title
For example “Which celebrity is
your personality like?”

11. Adding the word “celebrity” to a
quiz title gets you a strong boost

12. Step 2: Put a face on your
cover image
One face works best

14. Here’s the data on that

15. Step 3: Write naturally
Speak like you would to a friend
when writing quiz questions

16. Use personal pronouns to
sound natural
Like “you” “I” and “we”

17. Here’s the data on that

18. Step 4: Write results that need
sharing
That means be nice and have a
plan

19. Most tweets referencing quizzes
are overwhelmingly positive

20. So write positive results

21. That’s it
To read the full article, check it out
here
P.S. to make a quiz like you see
here, head to tryinteract.com