Troy Thompson starts off your 2013 right, with a look at the top 10 trends that will impact tourism in the year to come. From social to search, 'Tourism Trends for 2013' will identify key travel trends...ones to watch and ones to ignore...plus recommendations for what to do right now. Truly a can't miss session to start your year.

2. TRENDS

3. 1
MOBILE

4. 1
The average destination receives
20.52%
of total traffic from mobile.
Source: Mark Research Report / How Travelers are Engaging with Destinations on the Mobile Web / December 2012

5. 1
Travelers typically plan
1.7 days.
in advance on a phone.
Source: Mark Research Report / How Travelers are Engaging with Destinations on the Mobile Web / December 2012

6. 2
TABLET

7. 2
The share of website visits from
tablets grew approximately
10x
faster than the rate for smartphones.
Source: Adobe® Digital Index Report / May 2012

8. 2
Travelers typically plan
20 days.
in advance on a tablet.
Source: Mark Research Report / How Travelers are Engaging with Destinations on the Mobile Web / December 2012

9. 3
LOCAL

10. 3
Start your local efforts at
getlisted.org

11. 3

12. 3

13. 3

14. 3
1/3
of mobile searches have local intent.
Source: Think With Google / Understanding Mobile Users

15. 3
Facebook's
Graph Search
demands accurate, local content.

16. 4
CUSTOMER
OWNERSHIP

17. 4
Google's Field Trip app
has been downloaded nearly
500,000
times.
Source: Google Field Trip

18. 4

19. 4

20. 5
SOCIAL
SERVICE

21. 5
One in five consumers,
17%
has used social media at least once
in the last year to obtain a
customer service response.
Source: American Express® Global Customer Service Barometer

22. 5
42%
of consumers expect a social media
response within one hour.
Source: Edison Research / The Social Habit

23. 5
Americans will tell an average of
15 people
about positive (customer service) experiences.
Source: American Express® Global Customer Service Barometer

24. 6
HUMANIZATION

25. 6

26. 7
SPACE SHARING

27. 7

28. 7
Airbnb is filling more rooms nights than
Hilton Hotels.
Source: TechCrunch / December 2012

29. 7
Source: TechCrunch / December 2012

30. 7
Source: TechCrunch / December 2012

31. 7
Source: TechCrunch / December 2012

32. 8
PHOTOS + VIDEO

33. 8
40 million
photos are posted to Instagram everyday.
Source: Instagram Press Center

34. 8

35. 9
CONTENT
MARKETING

36. 10
BASICS

37. BUZZWORDS

38. B
RESPONSIVE

39. B
Source: speckyboy / The Next Step in the Evolution of Responsive Web Design: Responsivity Analysis

40. B
Source: speckyboy / The Next Step in the Evolution of Responsive Web Design: Responsivity Analysis

41. B
NATIVE ADS

42. B
GRAPH SEARCH

43. B
Source: http://actualfacebookgraphsearches.tumblr.com/

44. B
Source: http://actualfacebookgraphsearches.tumblr.com/

45. BULLSH*T

46. *
QR CODES

47. *
BIG DATA

48. *
GAMIFICATION

49. THANKS
troy@travel2dot0.com

50. ICONS
dribbble.com/victorerixon