The June instalment of "The Juice" breakfast series, sponsored by the Synergy Centre, Institute of Technology Tallaght: presentation on industrial design by Dr Toby Scott. Toby was founding director of the Centre for Design Innovation (www.designinnovation.ie), a Director of the Design Council in the UK (www.designcouncil.org.uk) and is currently helping to establish a Centre for Design Innovation in Scotland. Toby is now taking the learning from these roles and applying them through an international business school that places design-thinking at the heart of business success (www.pentaclethevbs.com). He is passionate about innovation within small and medium sized companies and helps develop concrete ideas that are affordable and work in practice.
Who pays for it?
Who uses it day to day?
Who told someone else to buy it?
Who selects this product for retail?
Who transports or delivers it?
Who installs it?
Who sells it to the customer?
Who looks after it if it goes wrong?
Who makes it?
Design Innovation Ask
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