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Interaction Design
technology, human behavior & trends
        gy,




           Francesca, 20 november 2008
What is interaction design?
Interaction Design (IxD) is the discipline of defining the behavior of
products and systems that a user can interact with.
    d         d             h                 i           ih
The practice typically centers around complex technology systems such as
software, mobile devices, and other electronic devices.
However, it can also apply to other types of products and services,
H                  l        l t    th t           f    d t       d       i
and even organizations themselves. Interaction design defines the
behavior (the quot;interactionquot;) of an artifact or system in response to its users.

“These could be in any medium (such as live events or performances,
products, services, etc.) and not only digital media.
I t    ti        i
Interactive experiences, necessarily, require ti
                                   il      i time as an organizing
                                                              i i
principle (though not exclusively) and Interactive Design is concerned
with a user, customer, audience, or participant's experience
f
flow through time. Interactivity should not be confused with
             g                      y                 f
animation in which objects may move on a screen. Interactivity is
concerned with being part of the action of a system or
performance and not merely watching the action passively”.
Nathan Shedroff
Usually common objects are not interactive.
     ll           b
Old fashioned objects basically are mono-functional
  machines capable to perform one or f t k
        hi       bl t      f           few tasks.
Due to technology, today some objects are turned
into multi-functional complex machines.

Those multifunctional machines are capable of
something more They have a behavior
          more.             behavior.
Those multifunctional machines have an interface.
Interface
I t f




  Interaction




Product
P d
What changes with Interaction Design


from “product-as-object”
      product as object
towards the notion of “product-as-event”
where the dynamic and interactive qualities of products and services
need t b b tt understood i th context of h
   d to be better d t d in the        t t f human b h i
                                                     behavior.

Interaction Design explore context
& deal with complexity

any interaction requires:
* a context, an interaction scene
* two or more participant in mutual relation
* a system of interfaces
IxD Schools
UMEA University, Sweden                         Carnegie Mellon University, Pittsburgh, USA
http://www.dh.umu.se/default.asp?ml=10447       http://www.design.cmu.edu/
http://www.interactiondesign.se/blog/           http://www.design.cmu.edu/show_program.p
                                                http://www design cmu edu/show program p
                                                    hp?s=2&t=3
TU Delft, Holland
http://www.io.tudelft.nl/live/pagina.jsp?id=b   Srishti School of Design, Bangalore, India
    4c76e5e-3a59-4be9-a050-
                   b                            http://srishti.ac.in/sunoh/index.htm
    c847d3a5fbb2&lang=en
                                                IVREA Institute
Media Lab, Helsinki
  ed a ab, e s                                  http://interactionivrea org/en/index asp
                                                http://interactionivrea.org/en/index.asp
http://mlab.taik.fi/                            http://en.wikipedia.org/wiki/Interaction_Desi
                                                    gn_Institute_Ivrea
Royal College of Arts, England
http://www.interaction.rca.ac.uk/
                                                Studios Directory
Domus Academy Milano, Italy                     http://www.core77.com/blog/education/the_i
http://projects.domusacademy.net/interaction
http://projects domusacademy net/interaction        nteractionivrea offspring 11512 asp
                                                    nteractionivrea_offspring_11512.asp
    design/

Interaction Venice, Italy
Interaction Venicehttp://www.interaction-
    venice.com/index.html
Where is interaction design
placed with respect to other
design disciplines?
Wide field for the design interventions

(at least) two approaches
    like (two) sides of the coin

Stay in between of art and engeneering,
trying to get both the inspiration:
some kind of balance between
    product & communication
               communication,
    material & immaterial
What are the skills of the
 Interaction D i
 I t    ti Designer?    ?
The skills of an interaction designer are
varied; the range
 aried they
from user research to consensus
building & from prototyping to
balancing business requirements
                        requirements.

Interaction designers come from different
backgrounds; however what's common to
              however, what s
their education at the School of Design is a
human-centered design process,
which focuses on answering real
human needs in the context of
everyday living.
Personas turn “the users” into identifiable human beings. Saffer, 2007
Tools/ Personas
La figura della
“portavoce”



                  • Una figura dalla personalità
                  carismatica, la “leader” del
                  g pp
                  gruppo.
                  • E’ coinvolta attivamente nelle
                  iniziative del centro, e spesso è
                  l’organizzatrice di attività ed
                  eventi.
                  • Le altre utenti si fidano di lei e
                  del suo parere.




                  Per LaMaglia è una risorsa
                            g
                  importante, specialmente nella
                  fase di lancio, perché può
                  aiutare a vincere la diffidenza
                  nei confronti del nuovo
                  servizio,
                  servizio promuovendone gli
                  aspetti positivi e
                  trasmettendone i benefici.
Tools/ Storyboards


  CARICARE




1.Accedo al sito    2.Stampa il codice   3.Lo posiziono            4.Lo fotografo   5.Invio il contributo




  VISUALIZZARE




  Trovo un Codice       Lo fotografo           Accedo al Menù, scelgo visualizza
1. Rikiya pensa di voler       2. Non sa dove andare a         3. Manda una domanda ad
   fare la miso soup.             comprare le alghe               Agora’, nella stanza
                                  necessarie perche’ non          giapponese, dove chiede
                                  conosce negozi di               aiuto riguardo ad un
                                  alimentari tipici giapponesi.   negozio vicino al suo ufficio
                                                                  dove potrebbe essere
                                                                  reperibile l’alga.




4. Masako riceve               5. Dopo aver parlato al telefono   6. Letta la domanda di Rikiya,   7. Pubblica un commento al
una chiamata sul cellulare.   con un collega va a consultare la   pensa ad un possibile            messaggio di Rikiya sul portale di
                                 pagina giapponese su Agora’.     negozio.                         Agora’ come risposta alla domanda.
Tools/ Flowcharts


 A flowchart is a schematic
 representation of a process,
 or the step-by-step solution
 of a problem using suitably
      problem,
 annotated geometric figures
 connected by flow lines for
 the purpose of designing or
 documenting a process or
 program (Wikipedia)
Tools/ System Map
                                                                                  The
                                                                                  Th system map shows i a schematic
                                                                                                     h     in    h     i
                                                                                  manner an overall view on the context,
                                                                                 the users, the stakeholders and the way
       3B. Si reca allo sportello dell’ecomuseo                                            they interact with the system.

                                                                                                                            8. Creazione
                                                                1. Organizzazione mostra iniziale
                                                                 . O ga    a o e os a         ae
           2.
           2 Si reca alla mostra
                      ll     t                                                                                              codici finali



                                                                7. Organizzazione mostra finale
                                                  Mostra                                                 Figura
                                                                                                                                            Codici finali
                                                                                                         Ecomuseo



                   3A. Stampa lo sticker                                                4B. Stampa lo sticker



                   4A. Carica i contributi                                               5B. Carica i contributi
comunità di                                                            Sito web
Opera
                                                                      5A          6B
                                                           archiviazione          archiviazione
                                                               contributi         contributi




                                                                      Database
                       +
          3C. Fotografa sticker

                                                                                                    centro polifunzionale

       4C. Visualizza i contributi
Rileva la                      Rileva la
                                                                               posizione                      posizione
                                                                                                                  i i


                                                                                           ANTENNA GSM




                                                                                                                                 WARE
TELECOM                          COMUNE               PROVINCIA
                                                                                                            6c. Inizia una




                                                                                                                             SOFTW
Pagamento      Fornitura             Comunicazion         Fondi di
pacchetti di   rete e                e alla città         supporto                                          conversazione
traffico       traffico




                                                                                                                                                             ONNA
                                                              5c. Visualizza
                                                              le posizioni




                                                                                                                                        COMUNITA’ DE CENTRO DO
                                                              5b.
                                                              Contatta un
                                                              utente




                                                                                                                                                   EL
                                                              6b. Scrive un
                                                              messaggio


  CENTRO DONNA                                                7b. risposta




                                                                                                                                        C
                                                    5a.
                                                    5a                                      6a.
                                                                                            6a Il SW cerca
                 1.
                                                    Inserisce                               tra i profili
                 Iscrizione al
                                                    una parola
                 servizio
                                                    chiave
                 2.
                 Consegna
                 del Java                                                                   7a. risultato


                                                      3.
                                                      Compilazione
                                                      profilo
                                                      4. Feedback e
                                                      istruzioni
                                                      d’uso
                                                      d’ so


                                                                                           incontro
These different tools and methods refers to
two main design task:

1- Study of the interaction (communication)
Process of understanding and setting of i
P         f d         di      d   i   f interactions system
                                                i

2- Project of interaction (products)
Process of practical creation of interaction artifacts




If we stand in product design, we are interested in prototyping
And deal with complexity of the machine

If we stand in communication design fields,
we start to think to user interfaces
And d l ith
A d deal with complexity of i f
                     l it f informations
                                     ti
IxD phases                             IxD process keypoints:

1. analyze the context                 Approach:
Users, instruments, physical spaces,   Switch interest from technology to users
features, task, goals, constrains,
workflows etc.

2. conceive the system                 Method:
Information architecture, system       Multi-disciplinarity
components and configurations,
    p                g         ,
modules, workflows, tasks etc.

3. design the touchpoints              Organization:
The interfaces b t
Th i t f        between th parts /
                        the   t        Team working
users of the system
                                       Aim:
4. build prototype
                                       In order to deal with diversity and complexity
Simulations, paper mockups,
maquette, fully functional prototype
etc.
Cases and tips
Vodafone future vision
(scenario building & trends)

http://www.vodafone.com/flash/future/application/index.html
http://www vodafone com/flash/future/application/index html
http://www.vodafone.com/start/innovation/future_vision0.html
http://www.cs.nyu.edu/~jhan/
   p //        y     / j   /
3 Main trends:

Interaction for House & Living
(see document IxD_houseliving.pdf “Sense & Simplicity” project)


Trend of Opensource
Arduino project http://www.arduino.cc/
                       Arduino is an open-source electronics prototyping platform based on flexible,
                       easy-to-use hardware and software. It's intended for anyone interested in
                       creating interactive objects or environments. Arduino can sense the
                       environment by receiving input from a variety of sensors and can affect its
                       surroundings by controlling lights, motors, and other actuators. The
                                   g y             g g ,          ,
                       microcontroller on the board is programmed using the Arduino programming
                       language (based on Wiring) and the Arduino development environment (based
                       on Processing). Arduino projects can be stand-alone or they can communicate
                       with software on running on a computer (e.g. Flash, Processing, MaxMSP).




Trend of Mobile MCT
Touch project htt //
T   h     j t http://www.nearfield.org/about
                             fi ld    / b t
Near Field Communication (NFC)
Chi 2009 conference Boston (early 2009)
call for papers is open
http://www.chi2009.org/Authors/


“Design and the elastic mind” MOMA New York
Interaction design exhibition
http://www.moma.org/exhibitions/2008/elasticmind/
Essential reference

Interaction Design Association
http://www.ixda.org/topics.php?topic methods
http://www.ixda.org/topics.php?topic=methods || http://www.ixda.org/


Blogs & News
   p //                      p //     g
http://www.leeander.com | http://mentegrafica.it/blog/ | http://idearium.org/
                                                / g/        p //           g/
http://www.odannyboy.com/ | http://www.digicult.it/en/category.asp?cat=Interaction+Design
http://www.odannyboy.com/blog/archives/001000.html || http://www.interaction-design.org


Books
Bill Buxton, Sketching User Experiences: Getting the Design Right and the Right Design, Morgan
     Kaufmann, 2007
John Maeda, The Laws of Si li it MIT P
J h M d Th L            f Simplicity,     Press, B t 2006
                                                 Boston    6
Lev Manovich, The Language of New Media, MIT Press, Boston, 2001
Bill Moggridge, Designing Interactions, MIT Press, 2007
Bruno Munari, Design As Art ,Penguin Modern Classics, 2008
Donald Norman, The Invisible Computer, MIT Press, 1998
Donald Norman,Things That Make Us Smart: Defending Human Attributes in the Age of the Machine, 1993
Donald Norman, The Design of Everyday Things, New York, Doubleday, 1988
Donald Norman ,The Psychology of Everyday Things. New York, Basic Books, 1988
Dan Saffer, Designing for Interaction: Creating Smart Applications and Clever Devices, 2006
warm thanks to all of you
for hospitality and friendship.
       p      y              p
一会儿见面!


francesca
f.valsecchi@gmail.com – urijoe.org
skype: urijoe - qq: 759725102
   yp     j     qq

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INTERACTION

  • 1. Interaction Design technology, human behavior & trends gy, Francesca, 20 november 2008
  • 2. What is interaction design? Interaction Design (IxD) is the discipline of defining the behavior of products and systems that a user can interact with. d d h i ih The practice typically centers around complex technology systems such as software, mobile devices, and other electronic devices. However, it can also apply to other types of products and services, H l l t th t f d t d i and even organizations themselves. Interaction design defines the behavior (the quot;interactionquot;) of an artifact or system in response to its users. “These could be in any medium (such as live events or performances, products, services, etc.) and not only digital media. I t ti i Interactive experiences, necessarily, require ti il i time as an organizing i i principle (though not exclusively) and Interactive Design is concerned with a user, customer, audience, or participant's experience f flow through time. Interactivity should not be confused with g y f animation in which objects may move on a screen. Interactivity is concerned with being part of the action of a system or performance and not merely watching the action passively”. Nathan Shedroff
  • 3. Usually common objects are not interactive. ll b Old fashioned objects basically are mono-functional machines capable to perform one or f t k hi bl t f few tasks.
  • 4. Due to technology, today some objects are turned into multi-functional complex machines. Those multifunctional machines are capable of something more They have a behavior more. behavior. Those multifunctional machines have an interface.
  • 5. Interface I t f Interaction Product P d
  • 6. What changes with Interaction Design from “product-as-object” product as object towards the notion of “product-as-event” where the dynamic and interactive qualities of products and services need t b b tt understood i th context of h d to be better d t d in the t t f human b h i behavior. Interaction Design explore context & deal with complexity any interaction requires: * a context, an interaction scene * two or more participant in mutual relation * a system of interfaces
  • 7. IxD Schools UMEA University, Sweden Carnegie Mellon University, Pittsburgh, USA http://www.dh.umu.se/default.asp?ml=10447 http://www.design.cmu.edu/ http://www.interactiondesign.se/blog/ http://www.design.cmu.edu/show_program.p http://www design cmu edu/show program p hp?s=2&t=3 TU Delft, Holland http://www.io.tudelft.nl/live/pagina.jsp?id=b Srishti School of Design, Bangalore, India 4c76e5e-3a59-4be9-a050- b http://srishti.ac.in/sunoh/index.htm c847d3a5fbb2&lang=en IVREA Institute Media Lab, Helsinki ed a ab, e s http://interactionivrea org/en/index asp http://interactionivrea.org/en/index.asp http://mlab.taik.fi/ http://en.wikipedia.org/wiki/Interaction_Desi gn_Institute_Ivrea Royal College of Arts, England http://www.interaction.rca.ac.uk/ Studios Directory Domus Academy Milano, Italy http://www.core77.com/blog/education/the_i http://projects.domusacademy.net/interaction http://projects domusacademy net/interaction nteractionivrea offspring 11512 asp nteractionivrea_offspring_11512.asp design/ Interaction Venice, Italy Interaction Venicehttp://www.interaction- venice.com/index.html
  • 8. Where is interaction design placed with respect to other design disciplines?
  • 9. Wide field for the design interventions (at least) two approaches like (two) sides of the coin Stay in between of art and engeneering, trying to get both the inspiration: some kind of balance between product & communication communication, material & immaterial
  • 10. What are the skills of the Interaction D i I t ti Designer? ?
  • 11. The skills of an interaction designer are varied; the range aried they from user research to consensus building & from prototyping to balancing business requirements requirements. Interaction designers come from different backgrounds; however what's common to however, what s their education at the School of Design is a human-centered design process, which focuses on answering real human needs in the context of everyday living.
  • 12. Personas turn “the users” into identifiable human beings. Saffer, 2007
  • 14.
  • 15.
  • 16. La figura della “portavoce” • Una figura dalla personalità carismatica, la “leader” del g pp gruppo. • E’ coinvolta attivamente nelle iniziative del centro, e spesso è l’organizzatrice di attività ed eventi. • Le altre utenti si fidano di lei e del suo parere. Per LaMaglia è una risorsa g importante, specialmente nella fase di lancio, perché può aiutare a vincere la diffidenza nei confronti del nuovo servizio, servizio promuovendone gli aspetti positivi e trasmettendone i benefici.
  • 17. Tools/ Storyboards CARICARE 1.Accedo al sito 2.Stampa il codice 3.Lo posiziono 4.Lo fotografo 5.Invio il contributo VISUALIZZARE Trovo un Codice Lo fotografo Accedo al Menù, scelgo visualizza
  • 18. 1. Rikiya pensa di voler 2. Non sa dove andare a 3. Manda una domanda ad fare la miso soup. comprare le alghe Agora’, nella stanza necessarie perche’ non giapponese, dove chiede conosce negozi di aiuto riguardo ad un alimentari tipici giapponesi. negozio vicino al suo ufficio dove potrebbe essere reperibile l’alga. 4. Masako riceve 5. Dopo aver parlato al telefono 6. Letta la domanda di Rikiya, 7. Pubblica un commento al una chiamata sul cellulare. con un collega va a consultare la pensa ad un possibile messaggio di Rikiya sul portale di pagina giapponese su Agora’. negozio. Agora’ come risposta alla domanda.
  • 19.
  • 20.
  • 21. Tools/ Flowcharts A flowchart is a schematic representation of a process, or the step-by-step solution of a problem using suitably problem, annotated geometric figures connected by flow lines for the purpose of designing or documenting a process or program (Wikipedia)
  • 22. Tools/ System Map The Th system map shows i a schematic h in h i manner an overall view on the context, the users, the stakeholders and the way 3B. Si reca allo sportello dell’ecomuseo they interact with the system. 8. Creazione 1. Organizzazione mostra iniziale . O ga a o e os a ae 2. 2 Si reca alla mostra ll t codici finali 7. Organizzazione mostra finale Mostra Figura Codici finali Ecomuseo 3A. Stampa lo sticker 4B. Stampa lo sticker 4A. Carica i contributi 5B. Carica i contributi comunità di Sito web Opera 5A 6B archiviazione archiviazione contributi contributi Database + 3C. Fotografa sticker centro polifunzionale 4C. Visualizza i contributi
  • 23. Rileva la Rileva la posizione posizione i i ANTENNA GSM WARE TELECOM COMUNE PROVINCIA 6c. Inizia una SOFTW Pagamento Fornitura Comunicazion Fondi di pacchetti di rete e e alla città supporto conversazione traffico traffico ONNA 5c. Visualizza le posizioni COMUNITA’ DE CENTRO DO 5b. Contatta un utente EL 6b. Scrive un messaggio CENTRO DONNA 7b. risposta C 5a. 5a 6a. 6a Il SW cerca 1. Inserisce tra i profili Iscrizione al una parola servizio chiave 2. Consegna del Java 7a. risultato 3. Compilazione profilo 4. Feedback e istruzioni d’uso d’ so incontro
  • 24. These different tools and methods refers to two main design task: 1- Study of the interaction (communication) Process of understanding and setting of i P f d di d i f interactions system i 2- Project of interaction (products) Process of practical creation of interaction artifacts If we stand in product design, we are interested in prototyping And deal with complexity of the machine If we stand in communication design fields, we start to think to user interfaces And d l ith A d deal with complexity of i f l it f informations ti
  • 25. IxD phases IxD process keypoints: 1. analyze the context Approach: Users, instruments, physical spaces, Switch interest from technology to users features, task, goals, constrains, workflows etc. 2. conceive the system Method: Information architecture, system Multi-disciplinarity components and configurations, p g , modules, workflows, tasks etc. 3. design the touchpoints Organization: The interfaces b t Th i t f between th parts / the t Team working users of the system Aim: 4. build prototype In order to deal with diversity and complexity Simulations, paper mockups, maquette, fully functional prototype etc.
  • 27. Vodafone future vision (scenario building & trends) http://www.vodafone.com/flash/future/application/index.html http://www vodafone com/flash/future/application/index html http://www.vodafone.com/start/innovation/future_vision0.html
  • 29.
  • 30.
  • 31. 3 Main trends: Interaction for House & Living (see document IxD_houseliving.pdf “Sense & Simplicity” project) Trend of Opensource Arduino project http://www.arduino.cc/ Arduino is an open-source electronics prototyping platform based on flexible, easy-to-use hardware and software. It's intended for anyone interested in creating interactive objects or environments. Arduino can sense the environment by receiving input from a variety of sensors and can affect its surroundings by controlling lights, motors, and other actuators. The g y g g , , microcontroller on the board is programmed using the Arduino programming language (based on Wiring) and the Arduino development environment (based on Processing). Arduino projects can be stand-alone or they can communicate with software on running on a computer (e.g. Flash, Processing, MaxMSP). Trend of Mobile MCT Touch project htt // T h j t http://www.nearfield.org/about fi ld / b t Near Field Communication (NFC)
  • 32. Chi 2009 conference Boston (early 2009) call for papers is open http://www.chi2009.org/Authors/ “Design and the elastic mind” MOMA New York Interaction design exhibition http://www.moma.org/exhibitions/2008/elasticmind/
  • 33. Essential reference Interaction Design Association http://www.ixda.org/topics.php?topic methods http://www.ixda.org/topics.php?topic=methods || http://www.ixda.org/ Blogs & News p // p // g http://www.leeander.com | http://mentegrafica.it/blog/ | http://idearium.org/ / g/ p // g/ http://www.odannyboy.com/ | http://www.digicult.it/en/category.asp?cat=Interaction+Design http://www.odannyboy.com/blog/archives/001000.html || http://www.interaction-design.org Books Bill Buxton, Sketching User Experiences: Getting the Design Right and the Right Design, Morgan Kaufmann, 2007 John Maeda, The Laws of Si li it MIT P J h M d Th L f Simplicity, Press, B t 2006 Boston 6 Lev Manovich, The Language of New Media, MIT Press, Boston, 2001 Bill Moggridge, Designing Interactions, MIT Press, 2007 Bruno Munari, Design As Art ,Penguin Modern Classics, 2008 Donald Norman, The Invisible Computer, MIT Press, 1998 Donald Norman,Things That Make Us Smart: Defending Human Attributes in the Age of the Machine, 1993 Donald Norman, The Design of Everyday Things, New York, Doubleday, 1988 Donald Norman ,The Psychology of Everyday Things. New York, Basic Books, 1988 Dan Saffer, Designing for Interaction: Creating Smart Applications and Clever Devices, 2006
  • 34. warm thanks to all of you for hospitality and friendship. p y p 一会儿见面! francesca f.valsecchi@gmail.com – urijoe.org skype: urijoe - qq: 759725102 yp j qq