Personal Information
Organization / Workplace
Milan Area, Italy Italy
Occupation
Digital Strategy Consultant and Professor who makes things happen
Industry
Advertising / Marketing / PR
About
16+ years digital and multi-channel communication experience leading projects in fast paced environments from brief inception through strategy, delivery and day-by-day management, report included.
I have a genuine passion for digital innovation and deep study of the customer journey and how these can be seamlessly integrated in a marketing and brand communication’s strategy.
Without forgetting the execution; it’s what matters, and I do execution also.
I'm not a "creative person" narrowly but if my left and right brain were hands, I'd be ambidextrous.
My experience was gained at top digital and advertising agencies working on blue chip brands like Liquigas, Pictet Asset Management, Co...
- Presentations
- Documents
- Infographics
Mapping the Journey – Experience Beyond the Screen
Jamin Hegeman
•
12 years ago
Digitized Student Development, Social Media, and Identity
Paul Brown
•
8 years ago
Revisiting The Old Rules Of Branding
Bridget Jung
•
9 years ago
Personal Branding: la tua unicità è la chiave per il successo
Enrico Bisetto
•
11 years ago
IA Summit 2012: Mapping the Experience
Chris Risdon
•
12 years ago
Create Successful Cross Channel Experiences - IA Summit 2011
Samantha Starmer
•
13 years ago
Customer journey mapping
Erik Roscam Abbing
•
13 years ago