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SOCI AL MEDIA   for DUMMIES Vanina Delobelle, PhD
What are Social Media ?
Forums and online communities
Blogs and livecasts
Social networks
Multimedia sharing
Social bookmarking and user ratings
Diggs
RSS readers
Microblogging
Virtual universes
What is it used for ?
Marketing and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object]
Product and Innovation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Internal Communication and HR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The benefits of social media ?
For the corporation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
For the users ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to use it ?
Follow the Plan ! Step 1 Pick 2-3 tools and start using them Step 2 Talk to your users very openly and directly Step 3 Enjoy these new communication tools Step 4 Continue having fun using them Step 5 Find new tools and increase your presence if you want Step 6 Realize the power of social media Step 7 You winned !
www.vaninadelobelle.com Twitter.com/vanina Slideshare.net/vaninadelobelle For more conversations…

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