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The 
Managerial 
transformation 
process
 It is the task of managers to transform the 
inputs in an effective and efficient manner , 
into outputs. 
 Transformation usually focuses on social 
interactions and advocating decision theory .
External environment Goal inputs of claimants: 
Managerial 
knowledge, goals 
of claimants, & use 
of inputs 
Planning 
Organizing 
Staffing 
Leading 
Controlling 
To produce outputs 
Facilitated by communication that also links the 
organisation with the external environment 
External environment 
External variables 
& information: 
 Opportunities 
 Constraints 
 Others 
Reenergizing the system 
External environment 
 Employees 
 Consumers 
 Suppliers 
 Stockholders 
 Governments 
 Community 
 others 
Outputs: 
 Products 
 Services 
 Profits 
 Satisfaction 
 Goal 
integration 
 Others
The communication 
system 
 Commutation is essential to all phases of 
managerial process. 
 Firstly it integrates the marginal functions. 
e.g. : objective set in planning are 
communicated so as appropriate organize 
structure can be devised.
 It is also essential in selection, appraisal 
and training of mangers to understand 
their roles. 
 Secondly it helps us to link to external 
environment .e.g: it helps in 
communication with customers and 
become aware about competition and 
potential threats.
External 
Variables  Effective managers regularly scan 
external environment like threats , 
change in technology etc. 
 They have no alternative to change 
them but to respond to it.
Outputs 
 Its duty of managers to convert inputs into 
outputs in form of : products, services, 
profits, satisfaction, integration of the goals 
of claimants to the enterprise.
Reenergizing the system 
 Outputs become inputs so human qualities 
become valuable inputs. 
 Cycle goes on 
 Important functions 
to be kept in mind. 
Cash Goods 
Skills 
Profits
Functions of Managers 
 Provides tools for important 
organizing knowledge. 
No new ideas, same old 
hierarchies. 
 No implementation in planning, 
staffing etc.
 The most useful approach for discussing the 
job of manager is to use managerial function 
of 
 planning 
 organizing 
 staffing 
 leading 
 controlling as frame work for organizational 
managerial knowledge.
Planning 
 Selecting objectives as well as actions to 
achieve them 
 Involves decision making a integral part 
in choosing future objectives and courses 
among future alternatives. 
 No real plan exist untill a decision of 
human resource has been made.
Organizing  Organizing is a part of managing which 
involves establishing an international 
structure of roles for people to fill in an 
organization. 
 It is international in the sense of making 
sure that all the tasks necessary to 
accomplish goals are assigned and it is 
hoped , assigned to people who can do them 
best
STAFFING 
• Staffing is filling and keeping filled the positions in the 
organization structure. 
• It is the selection and training of individual for specific job 
functions and charging them with the associated 
responsibilities. 
 Identifying workforce requirements 
 Inventorying the people available 
 Recruiting 
 Selecting 
 Training
LEADING 
 Personality research and studies of job attitudes 
provide important information as to how managers 
can most effectively lead subordinates. 
 Leading involves the social and informal sources 
of influence. If managers are effective leaders, 
their subordinates will be keen about utilizing 
effort to attain organizational objectives
CONTROLLING  It is primary function of every manager. 
Managers at all levels of management- top, 
middle & lower- need to perform controlling 
functions to keep a control over activities in 
their areas .
 Controlling involves following steps: 
1. Setting performance standards 
 Standards can be set in both quantitative as well as qualitative 
terms. 
e.g.- Standards quantitative Like - Setting of cost to be incurred, 
Revenue to be earned, etc. Standards Qualitative Like - Improving 
goodwill and motivation level of employees 
2. Measurement of actual performance 
There are several techniques for measurement of performance 
like - Observation, sample checking, performance reports, etc.
. 3. Analyzing deviations 
It is important to determine the acceptable range of 
deviations. Also, deviations in key areas of business 
need to be attended more urgently. 
4Taking corrective action 
when the deviations go beyond the acceptable range, it demands 
immediate managerial attention so that deviations do not occur 
again. Corrective action like - training of employees if the 
production target could not be met.
ANY QUESTIONS…….

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Managerial Transformation Process: Planning, Organizing, Staffing, Leading and Controlling

  • 2.  It is the task of managers to transform the inputs in an effective and efficient manner , into outputs.  Transformation usually focuses on social interactions and advocating decision theory .
  • 3. External environment Goal inputs of claimants: Managerial knowledge, goals of claimants, & use of inputs Planning Organizing Staffing Leading Controlling To produce outputs Facilitated by communication that also links the organisation with the external environment External environment External variables & information:  Opportunities  Constraints  Others Reenergizing the system External environment  Employees  Consumers  Suppliers  Stockholders  Governments  Community  others Outputs:  Products  Services  Profits  Satisfaction  Goal integration  Others
  • 4. The communication system  Commutation is essential to all phases of managerial process.  Firstly it integrates the marginal functions. e.g. : objective set in planning are communicated so as appropriate organize structure can be devised.
  • 5.  It is also essential in selection, appraisal and training of mangers to understand their roles.  Secondly it helps us to link to external environment .e.g: it helps in communication with customers and become aware about competition and potential threats.
  • 6. External Variables  Effective managers regularly scan external environment like threats , change in technology etc.  They have no alternative to change them but to respond to it.
  • 7. Outputs  Its duty of managers to convert inputs into outputs in form of : products, services, profits, satisfaction, integration of the goals of claimants to the enterprise.
  • 8. Reenergizing the system  Outputs become inputs so human qualities become valuable inputs.  Cycle goes on  Important functions to be kept in mind. Cash Goods Skills Profits
  • 9. Functions of Managers  Provides tools for important organizing knowledge. No new ideas, same old hierarchies.  No implementation in planning, staffing etc.
  • 10.  The most useful approach for discussing the job of manager is to use managerial function of  planning  organizing  staffing  leading  controlling as frame work for organizational managerial knowledge.
  • 11. Planning  Selecting objectives as well as actions to achieve them  Involves decision making a integral part in choosing future objectives and courses among future alternatives.  No real plan exist untill a decision of human resource has been made.
  • 12. Organizing  Organizing is a part of managing which involves establishing an international structure of roles for people to fill in an organization.  It is international in the sense of making sure that all the tasks necessary to accomplish goals are assigned and it is hoped , assigned to people who can do them best
  • 13. STAFFING • Staffing is filling and keeping filled the positions in the organization structure. • It is the selection and training of individual for specific job functions and charging them with the associated responsibilities.  Identifying workforce requirements  Inventorying the people available  Recruiting  Selecting  Training
  • 14. LEADING  Personality research and studies of job attitudes provide important information as to how managers can most effectively lead subordinates.  Leading involves the social and informal sources of influence. If managers are effective leaders, their subordinates will be keen about utilizing effort to attain organizational objectives
  • 15. CONTROLLING  It is primary function of every manager. Managers at all levels of management- top, middle & lower- need to perform controlling functions to keep a control over activities in their areas .
  • 16.  Controlling involves following steps: 1. Setting performance standards  Standards can be set in both quantitative as well as qualitative terms. e.g.- Standards quantitative Like - Setting of cost to be incurred, Revenue to be earned, etc. Standards Qualitative Like - Improving goodwill and motivation level of employees 2. Measurement of actual performance There are several techniques for measurement of performance like - Observation, sample checking, performance reports, etc.
  • 17. . 3. Analyzing deviations It is important to determine the acceptable range of deviations. Also, deviations in key areas of business need to be attended more urgently. 4Taking corrective action when the deviations go beyond the acceptable range, it demands immediate managerial attention so that deviations do not occur again. Corrective action like - training of employees if the production target could not be met.