Intro to watson bluemix services

1. Watson Services On
Bluemix
Vikas K Manoria (vmanoria@in.ibm.com)
Cloud Solutions Architect - Big Data & Watson
IBM Software Labs, ISA

2. © 2014 International Business Machines Corporation

3. © 2014 International Business Machines Corporation

4. © 2014 International Business Machines Corporation

5. © 2014 International Business Machines Corporation

6. http://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/services-catalog.html
Watson Services in Bluemix available today
Mix and Match services performing unique tasks
Accessed by RESTful API and SDK

7. Bluemix is an open-standards, cloud-based platform for building, running, and
managing applications.
Bluemix is underlined by three key open compute technologies: Cloud Foundry, Docker, and
OpenStack. It extends each of these with a growing number of services, robust DevOps
tooling, integration capabilities, and a seamless developer experience.
What is Bluemix and how does it work?

8. Watson Services - View from IBM Bluemix

9. © 2014 International Business Machines Corporation

10. Personality Insights
What is it?
Improves understanding of people's personalities & preferences to help
engage users on their own terms
How does it work?
The IBM Watson Personality Insights service uses linguistic
analytics to extract cognitive and social characteristics, including
Big Five, Values, and Needs from communications that the user
makes available, such as email, text messages, tweets, forum
posts, and more. By deriving cognitive and social preferences, the
service helps users to understand, connect to, and communicate
with other people on a more personalized level.
Use Cases-
• The service can analyze text based on a customer’s twitter stream to
help a travel agency decide between leading with a budget or luxury
trip offer.
• Hiring Managers can make better decisions based on applicant’s
personality traits.
More Info Demo
Celebrity Match

11. © 2014 International Business Machines Corporation

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14. © 2014 International Business Machines Corporation

15. © 2014 International Business Machines Corporation

16. Text to Speech
What is it?
The Text to Speech service uses IBM's speech
synthesis capabilities to convert English or
Spanish text to an audio signal. The audio is
streamed back to the client with minimal delay.
The service can be accessed via a REST
interface.
How does it work?
Text to Speech service understands text and
natural language to generate synthesized audio
output complete with appropriate cadence and
intonation.
Use Cases-
Used in home automation solutions, assistance
tools for the vision-impaired, reading text and
email messages aloud to drivers, video script
narration and voice over, and reading-based
educational tools.
More Info
Demo

17. Prerequisites for this virtual lab session -
• Required
• Register for Bluemix Account: ibm.biz/vmanoria
• Verify your access with Bluemix Account:
– bluemix.net
– hub.jazz.net
• Recent version of Firefox or Chrome browser on Windows,
Linux or OSx.
– Note: Safari or Internet Explorer will not work with the audio
streaming created during this session

18. IBM Confidential –
Page 18
Personality Insights
Text to Speech
How the App for Lab Works

19. Step 1: Create a Node.js Bluemix app using the
Watson Personality Insights Boilerplate
• You’ll create a Node.js app from the Watson Personality Insights
boilerplate (06 minutes)
Animated instructions: ibm.biz/bmwatstep1
Step 2: Create an instance of the Text to Speech
Service and bind it to your app
• Create an instance of the Text to Speech service and bind it to
your app (04 minutes)
Animated instructions: ibm.biz/bmwatstep2

20. Step 3: Add your code to IBM Dev Ops Services
and set up Live Edit Mode
• In this step you’ll use a Bluemix feature that allows you to add
any Boilerplate’s code to your IBM Dev Ops Services account
so you can modify it as needed for your own purposes.
• You’ll also learn how to enable Live Edit mode in IBM Dev Ops
Services so that code changes can be pushed out to Bluemix
quickly by restarting the app instead of redeploying it
• Your Dev Ops Services ibm.com ID MUST be the same as the
ibm.com ID for Bluemix so both environments can be linked
• 8 minutes
Animated instructions: ibm.biz/bmwatstep3

21. Step 4: Update the app with code to add Text to
Speech capability
• You will add code to pipe personality summaries to the Text to
Speech service and stream the audio to the client browser
• You’ll add code in 3 places
– 1) the jade html template used by the boilerplate to add a button that can be
pressed to do the text to speech conversion
– 2) The Node.js server side code to add a REST service call to convert text
passed in via a parameter to an audio stream
– 3) The client side Javascript code to add a handler for the button click event
of the new Listen button. The code calls the RESTs service call implemented
in 2)
• The code you need to download for this step is here :
http://ibm.biz/bmwatcode
• 8 minutes
Animated instructions: ibm.biz/bmwatstep4

22. Step 5: Test your app
• You’re ready to test the app with to make sure the changes you
made to the boilerplate are working correctly
• 5 Minutes
Animated instructions: ibm.biz/bmwatstep5
Wrap up
Congrats! You have learned about
Watson and Bluemix and put together
an app that uses 2 Watson services in
less than an hour

23. Speech to Text
© 2014 International Business Machines Corporation
What is it?
The Speech to Text service converts the human
voice into the written word. The service can be
accessed via a REST interface.
How does it work?
Speech to Text service applies machine
intelligence related to grammar and language
structure within a specific content to generate a
more accurate transcription. Transcriptions are
continuously sent back to the client and
retroactively updated as more speech is heard,
helping the system learn.
Use Cases-
Used in any application where speech or audio
files are used as input, and in which text is the
desired output format.
More Info
Demo

24. Tradeoff Analytics
© 2014 International Business Machines Corporation
What is it?
Tradeoff Analytics service helps people make
better choices when faced with conflicting goals
and multiple alternatives, each with its own
strengths and weaknesses.
How does it work?
A person specifies objectives, preferences, and
priorities; the service filters out less attractive
options to encourage the person's exploration of
the remaining optimal candidates. In this way, the
service helps decision makers consider only the
best options to make a final, informed decision.
Use Cases-
• Choose the best phone in the market based on
price, screen size, camera and weight.
• Choose the best bond to buy based on YTD , 1 year,
5 year, 10 year returns and Risk involved
• Choose restaurant based on price range, distance,
star rating, reviews
More Info
Demo

25. What is it?
Globalize on the fly. Translate text from
one language to another.
How does it work?
The Language Translation service converts
text input in one language into a
destination language for the end user.
Translation is available among English,
Brazilian Portuguese, Spanish and French.
Use Cases-
A French speaking help desk
representative is assisting a Portuguese
speaking customer through a chat session
and is able to interact through the
translation service.
Language Translation
More Info
Demo

26. Relationship Extraction
What is it?
Extracts entities from unstructured text (such as people,
locations, organizations, events), and the relationships
between these entities (such as person employed-by
organization, person resides-in location).
How does it work?
Processes terms (like people's names in a news feed) it
has never analyzed before through contextual analysis.
Sentence components include parts of speech (noun,
verb, adjective, conjunction, etc.) and functions (subjects,
objects, predicates, etc.). The service maps the
relationships between the components so that users or
analytics engines can more easily understand the meaning
of individual sentences and documents.
Use Cases-
Analyzing articles on a new phone that came in the
market, you can understand consumer response.
Understand the sentiment in the country for a national
tragedy by analyzing news articles.
More Info
Demo1
Top 30 people in news

27. Question and Answer
Understands question
Produces possible answers and
evidence
Analyzes evidence
Computes confidence
Delivers response, evidence and
confidence
Asks a question
Considers response and
evidence
What is it?
Provides responses to user’s questions based on
primary document sources
How does it work?
Interprets and answers user questions directly
based on primary data sources (brochures, web
pages, manuals, records, etc.) that have been
selected and gathered into a body of data or
‘corpus’. The service returns candidate
responses with associated confidence levels and
links to supporting evidence. The current data
corpora on BlueMix focuses on the Travel and
Healthcare industries.
Use Cases-
Healthcare: How can you cure breast cancer ?
Travel: What restaurant do I eat in Paris?
More Info
Demo

28. Tone Analyzer
What is it?
Discover, understand, and revise the language tones
in text.
How does it work?
Perhaps a bit too aggressive in your emails? Are
your blog posts a little too friendly? Tone
Analyzer might be able to help. The service uses
linguistic analysis to detect and interpret
emotional, social, and writing cues found in text.
Then, it also offers rhetorical suggestions for an
author to improve the intended tone of their
message. Read more about the science behind
Tone Analyzer here.
Use Cases-
• Analyzing email messages, presentations, or
customer communications before sending them
• Examining how readers might perceive your blogs
• Help understand the potential impact of the word
choice in any other text-based communications
More Info
Demo

29. Concept Expansion
What is it?
Maps terms to more commonly understood phrases
How does it work?
The Concept Expansion service analyzes text and
interprets its meaning based on usage in other similar
contexts. For example, it could interpret “The Big Blue”
as meaning “IBM”. It can be used to create a dictionary
of related words and concepts so that euphemisms,
colloquialisms, or otherwise unclear phrases can be
better understood and analyzed.
Use Cases-
“drugs” can be expanded to:
start seed terms  motrin, aspirin, Keflex
post expansion  allegra, lisinopril, metformin, aspirin,
equagesic, cimetidine, fiorinal, vancomycin, avelox,
protonix, glimepiride, protonix, verapamil, norco,
inderal, hctz, advair
More Info
Demo

30. Concept Insights
© 2014 International Business Machines Corporation
What is it?
The Concept Insights service maps user-
input words to the underlying concepts of
those words based on training from English
Wikipedia data. The service can be
accessed via a REST interface.
How does it work?
Builds relationships between a word and
documents containing concepts related to
the word.
Use Cases-
Assist with creating document on a topic say
“Solar Energy” by providing links that
expand the concept.
More Info
Demo

31. http://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/services-catalog.html
Explore more Watson Services here -
Mix and Match services performing unique tasks
Accessed by RESTful API and SDK

32. Thanks