1. Viet Pham
Christ the King: Aquinas
13L4022
Question 4:
Who would be the audience
for your media product?

2. The target audience:
 The target audience for my music
magazine is generally for people in their
late teens or early twenties.
 My official target audience is for the ages
of 18-21 years old. Although any of the
target audience around these ages or
slightly below or higher are also targeted
but it is primarily for students who are at
university.
Why this age group?
 This age group was chosen as I had
conducted a questionnaire and out of the
responses I got back it was from people
between the ages of 18-21.
 These are people who are slightly older than
me but nonetheless they are people who are
not so opposite in terms of social group and
what they may find interesting.
What function does it have for the target audience?
 The main primary reason is to let the target audience
what is currently happening in the music world,
particularly in the indie genre as the music magazine is a
indie genre type magazine.
 It will also let the target audience know upcoming dates
of possibly when which will band or singer appear at
which location at which time.
 Furthermore, it can also give information about some of
the celebrities they may like and so entertain them in
the sense that they may be interested into getting to
know the star a bit better through things like interviews.
Interests of the target audience:
 My music magazine is first and foremost an indie genre type
music magazine. It could be argued that many people are
interested in this genre as it a growing field in which more
and more stars are being born such as Ellie Goulding.
 The target audience would most likely be people who like
this genre. Although, it has been taken into consideration
that not everyone likes indie and so this music magazine
focuses on those who do but also because of the fact that
there are many artists who do more than one genre it may
appeal to those people.