George Aye, "‘Minimal Viable Behavior’ and its Impact on the Future of Social Innovation”

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When tackling social issues such as access to clean drinking water in Haiti or improving education for youth along the autism spectrum, we often see what we call a Minimal Viable Behavior. It’s the kind of irrational but habitual behaviors that resource-constrained populations often perform in order to get by on a day-to-day basis. At Greater Good studio, we design tools for positive behavior change. But before we design anything, we conduct research with vulnerable populations in context, to understand the conditions that are producing the behaviors of today. In order for us to be successful, we have to design our tools to be behaviorally competitive with current norms. But for many vulnerable populations, the Minimal Viable Behavior stands as the biggest competition of all.

Technology

Minimal Viable Behavior
and its impact on the future of
social innovation.
Webvisions Chicago 2014
Sept 26th, 2014
February George Aye
Greater Good Studio
The School of the Art Institute
of Chicago

Greater Good Studio
We design tools for
positive social change.

Improving
communications
between renters
and landlords

Increasing
access to
clean water
in Haiti

Greater Good Studio
Our mission is to work
with people on a mission.

Greater Good Studio
Professional
Par ners

Behavior
change
Greater GooMd Studaionaging diabetes Causing diabetes January 2014

See the world through a
behavioral lens.
Greater Good Studio

Minimal
Viable
Behavior
Eating
what’s
familiar

Greater Good Studio
• Driven by scarcity of a
resource
• Irrational but predictable
•Attracted to short-term
gains
Minimal
Viable
Behavior

Behaviorally competitive.
Greater Good Studio

4 separate
courses
Greater Good Studio DeJcaenmubareyr 20143 November

Greater Good Studio
Business problems Social problems
Behavioral
market place
Behaviorally
competitive
Behavioral
measures of
success
Conventional
market place
Conventionally
competitive
Conventional
measures of
success
vs.

Behavioral
market
Behaviorally
competitive
measures
of place
success

Greater Good Studio
Minimal
Viable
Behavior
Not paying
the bill

• Estimated bill
based on last 12
months service
•Actual usage after
3+ months (either
more or less)
• If you miss a bill,
cancelation of
service is
threatened
Greater Good Studio
• Aid is offered but
slow, builds shame
and resentment
• Service and debt
continues to
accrue

After 600 bills,
97% on-time bill payments.
Greater Good Studio

Greater Good Studio
• Find your behavioral
marketplace
• Treat the MVB as the
dominant market player
• Be easy, quick and habit
forming in order to be
behaviorally competitive
• Determine your behavioral
success metrics
Impact
on social
innovation

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The microservices honeymoon is over. When starting a new project or revamping a legacy monolith, teams started looking for alternatives to microservices. The Modular Monolith, or 'Modulith', is an architecture that reaps the benefits of (vertical) functional decoupling without the high costs associated with separate deployments. This talk will delve into the advantages and challenges of this progressive architecture, beginning with exploring the concept of a 'module', its internal structure, public API, and inter-module communication patterns. Supported by spring-modulith, the talk provides practical guidance on addressing the main challenges of a Modultith Architecture: finding and guarding module boundaries, data decoupling, and integration module-testing. You should not miss this talk if you are a software architect or tech lead seeking practical, scalable solutions. About the author With two decades of experience, Victor is a Java Champion working as a trainer for top companies in Europe. Five thousands developers in 120 companies attended his workshops, so he gets to debate every week the challenges that various projects struggle with. In return, Victor summarizes key points from these workshops in conference talks and online meetups for the European Software Crafters, the world’s largest developer community around architecture, refactoring, and testing. Discover how Victor can help you on victorrentea.ro : company training catalog, consultancy and YouTube playlists.

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Dubai, often portrayed as a shimmering oasis in the desert, faces its own set of challenges, including the occasional threat of flooding. Despite its reputation for opulence and modernity, the emirate is not immune to the forces of nature. In recent years, Dubai has experienced sporadic but significant floods, testing the resilience of its infrastructure and communities. Among the critical lifelines in this bustling metropolis is the Dubai International Airport, a bustling hub that connects the city to the world. This article explores the intersection of Dubai flood events and the resilience demonstrated by the Dubai International Airport in the face of such challenges.

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Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows. We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases. This video focuses on the deployment of external web forms using Jotform for Bonterra Impact Management. This solution can be customized to your organization’s needs and deployed to support the common use cases below: - Intake and consent - Assessments - Surveys - Applications - Program registration Interested in deploying web form automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.

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George Aye, "‘Minimal Viable Behavior’ and its Impact on the Future of Social Innovation”

1. Minimal Viable Behavior and its impact on the future of social innovation. Webvisions Chicago 2014 Sept 26th, 2014 February George Aye Greater Good Studio The School of the Art Institute of Chicago

2. Greater Good Studio

3. Greater Good Studio We design tools for positive social change.

4. Increasing literacy in K and 1st

5. Improving communications between renters and landlords

6. Increasing access to clean water in Haiti

7. Greater Good Studio Our mission is to work with people on a mission.

8. Greater Good Studio Professional Par ners

9. Behavior change Greater GooMd Studaionaging diabetes Causing diabetes January 2014

10. Greater Good Studio We design tools for positive social change.

11. See the world through a behavioral lens. Greater Good Studio

12.

13.

14.

15. Minimal Viable Behavior Eating what’s familiar

16. Greater Good Studio • Driven by scarcity of a resource • Irrational but predictable •Attracted to short-term gains Minimal Viable Behavior

17. Behaviorally competitive. Greater Good Studio

18. 4 separate courses Greater Good Studio DeJcaenmubareyr 20143 November

19. See the world through a behavioral lens. Greater Good Studio

20. Greater Good Studio Business problems Social problems Behavioral market place Behaviorally competitive Behavioral measures of success Conventional market place Conventionally competitive Conventional measures of success vs.

21. Behavioral market Behaviorally competitive measures of place success

22. Behavioral market Behaviorally competitive measures of place success

23. Greater Good Studio Minimal Viable Behavior Not paying the bill

24. • Estimated bill based on last 12 months service •Actual usage after 3+ months (either more or less) • If you miss a bill, cancelation of service is threatened Greater Good Studio • Aid is offered but slow, builds shame and resentment • Service and debt continues to accrue

25. 24hr feedback loop. Greater Good Studio

26. 2 week limit. Greater Good Studio

27. Greater Good Studio Humanity not lost.

28. After 600 bills, 97% on-time bill payments. Greater Good Studio

29. Greater Good Studio • Find your behavioral marketplace • Treat the MVB as the dominant market player • Be easy, quick and habit forming in order to be behaviorally competitive • Determine your behavioral success metrics Impact on social innovation

30. Questions ? send them to@greatergood_

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