Presented at the October 23-24, 2015 "Write Well, Sell Well" Conference in Oklahoma City. Description: Wes Fryer knows what to do and how to do it! Come let him show you how it’s done. With indie publishing taking Amazon by storm, get in the know on how to do it yourself.
Tips and Tricks for E-book and Indie Publishing (Oct 2014)
1. Tips & Tricks for E-book
& Indie Publishing
by Wesley Fryer, Ph.D.
wfryer.me/publish2
25 Oct 2014 www.speedofcreativity.org
Oklahoma City, OK
2. turbulent times of opportunity
www.flickr.com/photos/defenceimages/8675799490
3. September 11, 2014
https://medium.com/@cshirky/publishing-and-reading-6a80139d13cc
4. https://medium.com/@cshirky/publishing-and-reading-6a80139d13cc
The traditional industry belief — if you don’t live in a
big city and have a lot of money, you deserve
second-class access to books — is being
challenged by a company trying to say “If you have
ten bucks, there’s not a book in the world you can’t
read.” If the current industry can’t keep their prices
high while competing with instant distribution of a
vastly expanded literature — and that seems to be
their only assertion worth taking at face value —
then it’s time for them to figure out how to make a
business out of improved access. They can drop
DRM, sell ebooks directly to readers, add or
improve their subscription services, offer print-on-demand—
http://en.wikipedia.org/wiki/Clay_Shirky
any strategy, really, except continuing to
insist that readers must accept high prices and
restricted access.
5. https://medium.com/@cshirky/publishing-and-reading-6a80139d13cc
The threat Amazon poses to our
collective self-regard is the usual
American one: The market is
optimized for availability rather than
respect. The surface argument is
about price, but the deep argument is
about prestige. If Amazon gets its way,
saying, “I published a book” will
generate no more cultural capital than
saying “I spoke into a microphone.”
http://en.wikipedia.org/wiki/Clay_Shirky
www.iconfinder.com/icons/27467/microphone_icon
9. My Book Distribution Channels
www.wesfryer.com
wiki.wesfryer.com
maps.playingwithmedia.com
speedofcreativity.org
playingwithmedia.com
www.speedofcreativity.org/ebooks
18. Requirements?
1. EIN or SSN
2. Bank Account Info
3. Book in Digital Format
(no ISBN like iTunes)
small print
1. Can’t undersell elsewhere
2. Won’t pay for 90 days
3. Want $9.99 or < eBooks
https://kdp.amazon.com
29. Amazon Doesn’t Want Your eBook to Be FREE (very long)
http://ryancaseybooks.com/free-ebook-changes/
30. Marketing & Preparation for KDP Free Days
www.funderstanding.com/authors/blog-authors/maximizing-kdp-free-days-promotion-part-2-the-preparatory-stage/
44. Why Sell eBooks on Your
Own Website?
• Keep more (most) of your gross sales
• Get paid MUCH faster (in hours versus months)
• Collect customer information
56. Keep in Mind w/ iTunes
• 100% FREE books are permitted!
• ISBN is required
• Formatting requirements MUCH
more strict than Amazon
• No competing website links
permitted
• iTunes Producer software ONLY
runs on Apple computers