The document discusses the high cost of free traffic and organic search engine optimization. It argues that well-executed organic content is still costly and takes a significant time investment to produce high-quality content that provides value to users. Marketers should focus less on quick content outputs and link building solely for the purpose of rankings, and instead focus on understanding audiences and creating content that truly helps and improves people in a way that would be worth paying to access.
38. How do you feel about seriouseats.com?
Would you ever go there again?
Why?
39.
40. Does the content level you up?
If you made better steaks, might you get more
compliments?
How do you feel when you get compliments?
Is YOUR content Leveling People Up?
41. People don’t buy products, they
buy better versions of
themselves…
http://bitly.com/why-people-buy
@buffer
97. Question for you:
I searched for SEO 101
1- Name the companies you think show up
98. Question for you:
I searched for SEO 101
1- Name the companies you think show up
2– Which is the least likely to show you pop ups?
99. Question for you:
I searched for SEO 101
1- Name the companies you think show up
2– Which is the least likely to show you popups?
3– Who loves popups?