My first Ignite DC talk - 5 minutes, 20 slides, 15 seconds. One of the most challenging things I've ever done.

1. Boom!
Friending Over 50
Ignite DC
Debbie Weil
02.03.2011

2. five
things

3. 1. 77 million baby boomers
Seth Godin Guy Kawasaki
Esther Dyson Steve Jobs

4. 10,000 turn 65 everyday
“A navel-gazing moment” – New York Times

5. 2. We are not old!
Gray is the new black

6. Baby boomers
Pete Cashmore, CEO Mashable
are still cool.

7. 50 is the new 50

8. 3. We love social media.

9. Growth rate is 100% for over-65s
Photo by Soffie Hicks under Creative Commons: www.flickr.com/photos/ohhbetty/4499856127

10. Angry Birds

11. 4. What boomers are doing

12. Grandbabies… and our children

13. 5. What is the opportunity?
Baby boomers have $2
trillion of spending power.

14. Boomer Psychographic
Is social
media the
key to
immortality?
Image from iStockPhoto

15. Boomer Edition
Instagram
Boomer Edition
Covers up gray hair
Citizen Effect
Boomer Edition
Save the world

16. @babyboomer
For godsakes puhleeze make the
font bigger
15 seconds ago via TweetDeck

17. friending
over 50

18. Privacy? Healthcare? Financial security?

19. “I get by with a little help
from my friends.”
– The Beatles

20. best friend
38 years
email: debbie.weil@gmail.com
mobile: 202.255.1467
website: www.debbieweil.com
twitter: @debbieweil