Show me the Data! The Secret to Success in ANY Marketing Effort | Dallas Online Marketing Expert | Call 469-535-7500

Do you have a plugin (or several) in the WordPress.org repository? Have you ever wondered how to turn your plugin development skills into a sustaining income-based business? Not sure how to go about it? In this session, Adam details his story of creating a sustainable plugin business. He shares actionable advice that audience members can put into practice immediately to grow not only a user-base, but also a customer-base. Adam also explains the techniques he uses to guide free-users to premium product. Attendees will learn everything they need to know to create a plugin that people will love, and recommend to others. Takeaways: Use your free plugin to sell a Pro version. How to market your plugin. Learn the tools used create a digital plugin business.

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Working from home is more common than ever, especially for those of us helping to build a better web with WordPress. But working from home comes with unique challenges that aren’t found in a typical in-office setting. In this session, Adam will share his personal experiences working remotely for the past 5 years and how, through trial and error, he’s learned how to avoid the most common pitfalls and create a work/life balance. Spoiler alert: there are also two toddlers in this mix! Whether you’ve been yearning to break out of cubicle life or currently working from a home office, you’re sure to find some tips and tricks that will help you be productive and most of all happy with the “work from home” lifestyle.

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Session Description No matter what the purpose of the site you’ve built, it’s likely you’ve included a standard contact form as one of the first (or last) items on your pre-launch task list. Name, email, reason for contact, submit: BORING! In this session Adam will look at some creative ways to use forms in WordPress with the goal being to better engage and convert website visitors. Whether convincing potential clients to make first contact, grow an email subscription list, or streamline the guest blogging submission process, website contact form(s) are a key part of the communication process. Adam will share several different contact form approaches and what plugins and/or services work best for each. Learning Outcomes * Use forms in WordPress for more than just contacts * Better engage visitors using conditional logic * Turn form submissions into blog posts automatically

Contact Forms are Boring - 5 Creative Ways to Use Forms in WordPress

Accelerating Sales - Marketing Lessons for Commercial WordPress Plugins

Every day millions of websites, blogs and social channels create unique content that’s worth sharing – but how do you consume and share the best, most valuable and relevant content with your audience? The answer is content curation. In this session Adam will discuss the “why” and “how” of curating content from reputable sources, and how sharing that information in a centralized place adds value and helps to position your brand as a trusted news source for your niche.

Using Curated Content in WordPress - Why and How

UAMSHealth.com has used WordPress as their primary content management system for several years. In the last couple of years, they have started centralizing content areas to avoid duplication and errors. UAMSHealth.com serves as the primary hub for news at the University of Arkansas for Medical Sciences (UAMS). Their latest efforts involve syndicating the news through the WP Rest API. This session will cover how they started (syndication plugins that push posts to other sites), where they are now (content syndication of posts through REST), and where they are headed next (additional Custom Post Types and beyond).

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In the realm of archaeology and linguistics, few artifacts hold the mystique and historical significance of the Rosetta stone. This unassuming slab of black basalt, discovered in 1799 by French soldiers during Napoleon’s campaign in Egypt, has since become synonymous with deciphering ancient mysteries. The Rosetta Stone, named after the town near where it was found, stands as a remarkable testament to human ingenuity and the relentless pursuit of understanding.

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You Created a Plugin. Now What?

Succeeding in the WordPress Ecosystem

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Accelerating Sales - Marketing Lessons for Commercial WordPress Plugins

Using Curated Content in WordPress - Why and How

Centralizing News through WordPress REST API

A New Narrative - WordCamp DFW 2017

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