Marcelo de Almeida Andrade
2 SlideShares 203 Followers 146 Followings
Personal Information
Organization / Workplace
Sydney, Australia Australia
Occupation
Head of Strategy
Industry
Advertising / Marketing / PR
Website
http://flavors.me/xmamax
About
12 + years experience in marketing and communication among highly qualified advertising agencies and companies. Deep knowledge in digital environment and social media planning, experiential marketing, account, client relationship, branded content, editorial plan and content calendar, influencer/evangelist programs, community management, digital crisis management, consumer behaviour, branding and CRM strategies. Knowledge on international relationships between governmental institutions and nongovernmental organisations, digital media, DSP, dynamic display ads, Media Trading Desk, programmatic buying and real time bidding. Large experience in corporate events, product launches and activat...
Contact Details
Tags
content conversation age of conversation communication relationship xmamax raleigh digital marcelo andrade advertisement communities viral corinthians chevrolet adverts internet summit anthropology relationship marketing nike marketing social media generation flux technology flux
See more

Presentations

(2)

Impact of conversation (REDUX)

11 years ago • 449 Views

It's not about Technology! Communities and Relationship Marketing

9 years ago • 1033 Views
Personal Information
Organization / Workplace
Sydney, Australia Australia
Occupation
Head of Strategy
Industry
Advertising / Marketing / PR
Website
http://flavors.me/xmamax
About
12 + years experience in marketing and communication among highly qualified advertising agencies and companies. Deep knowledge in digital environment and social media planning, experiential marketing, account, client relationship, branded content, editorial plan and content calendar, influencer/evangelist programs, community management, digital crisis management, consumer behaviour, branding and CRM strategies. Knowledge on international relationships between governmental institutions and nongovernmental organisations, digital media, DSP, dynamic display ads, Media Trading Desk, programmatic buying and real time bidding. Large experience in corporate events, product launches and activat...
Tags
content conversation age of conversation communication relationship xmamax raleigh digital marcelo andrade advertisement communities viral corinthians chevrolet adverts internet summit anthropology relationship marketing nike marketing social media generation flux technology flux
See more