Personal Information
Organization / Workplace
New York, New York United States
Industry
Advertising / Marketing / PR
About
I am a global consumer brand insider, with an MBA and over 9 years working experience for global Fortune 500 brands in developing brand strategies and marketing communications in the markets of East Asia and North America, with categories across Retail, CPG, Digital and Technology. I have an obsessive curiosity in digital, technology and digital consumer behavior and passionate about business problem solving. With experience in both agency side and client side, I bridge innovative ideas to business goals with key insights and actionable and story-telling solutions.
Specialties:
Digital strategy, consumer and industry insights, integrated communications, presentation, storytelling
Tags
ecommerce
digital strategy
consumer lifecycle
purchase behaviors
ecommerce strategy
retail
amazon
omni channel strategy
omni commerce
multi channel
omni channel
new media
advertising
trends
technology
google glass
google
glass
future of technology
augmented reality
apps
See more
Presentations
(1)Likes
(2)eMarketer Webinar: Mobile Commerce Trends
eMarketer
•
9 years ago
Making It Stick - UHU Marketing Presentation by @itseugenec
Eugene Cheng
•
11 years ago
Personal Information
Organization / Workplace
New York, New York United States
Industry
Advertising / Marketing / PR
About
I am a global consumer brand insider, with an MBA and over 9 years working experience for global Fortune 500 brands in developing brand strategies and marketing communications in the markets of East Asia and North America, with categories across Retail, CPG, Digital and Technology. I have an obsessive curiosity in digital, technology and digital consumer behavior and passionate about business problem solving. With experience in both agency side and client side, I bridge innovative ideas to business goals with key insights and actionable and story-telling solutions.
Specialties:
Digital strategy, consumer and industry insights, integrated communications, presentation, storytelling
Tags
ecommerce
digital strategy
consumer lifecycle
purchase behaviors
ecommerce strategy
retail
amazon
omni channel strategy
omni commerce
multi channel
omni channel
new media
advertising
trends
technology
google glass
google
glass
future of technology
augmented reality
apps
See more