Personal Information
Organization / Workplace
Charlotte, North Carolina Area United States
Occupation
Senior Client Relationship Manager & Strategic Brand and Product Marketer
Industry
Advertising / Marketing / PR
About
I enjoy working on business and marketing strategies anchored in actionable customer insights. I believe great marketing starts with the customer and works backwards to building products and services that drive consideration, trial, and loyalty.
Today, I use my brand and product marketing experience -- developed over 15+ years working for major brands including the Coca Cola Company, Kraft Foods, Snyder's-Lance Inc, MetLife, and Bank of America -- to help my clients acquire and use customer insights to create win-win solutions.
My strengths are in brand management, strategic marketing planning, relationship management, consultative selling, and copy writing.
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Personal Information
Organization / Workplace
Charlotte, North Carolina Area United States
Occupation
Senior Client Relationship Manager & Strategic Brand and Product Marketer
Industry
Advertising / Marketing / PR
About
I enjoy working on business and marketing strategies anchored in actionable customer insights. I believe great marketing starts with the customer and works backwards to building products and services that drive consideration, trial, and loyalty.
Today, I use my brand and product marketing experience -- developed over 15+ years working for major brands including the Coca Cola Company, Kraft Foods, Snyder's-Lance Inc, MetLife, and Bank of America -- to help my clients acquire and use customer insights to create win-win solutions.
My strengths are in brand management, strategic marketing planning, relationship management, consultative selling, and copy writing.