This document discusses UX writing and provides examples. It begins with defining UX writing and providing principles for UX writers. Examples of UX writing from companies like Google, Duolingo and Tinder are given to illustrate how UX writing is used everywhere. Key reasons why UX writing is efficient like helping communicate services and preventing frustration are outlined. The document concludes with tools for UX writers and a challenge to rewrite a weak password error message.
12. What is UX writing?
UX writing principles
Tools for UX writers
Secret Challenge
Yuval Keshtcher
Founder of Microcopy & UX writing community
Lead experience design @Musico.io
13. Number of words we see a day?
Yuval Keshtcher
Microcopy & UX writing
14. “Duolingo“ teaches us a new language
Yuval Keshtcher
Microcopy & UX writing
UX writing is everywhere
15. "Grammarly” is helping us to create better content
Yuval Keshtcher
Microcopy & UX writing
UX writing is everywhere
16. “Zocdoc” Helps us find a doctor
Yuval Keshtcher
Microcopy & UX writing
UX writing is everywhere
17. “Tinder“ helps us to find our next partner
Yuval Keshtcher
Microcopy & UX writing
UX writing is everywhere
53. Rewrite the next “weak password” error
screen
Yuval Keshtcher
Microcopy & UX writing
What the user need to know right
now?
What is the desired outcome?
How does the user feel?