Presentation for LeanUXNYC 2014, 11 April 2014.

1. From dinner to dining:
the evolving role of the designer
Zaana Howard | @zaana
Huddle | @wearehuddle

2. a love affair with cooking
DINNER VS DINING | Zaana Howard | 2

3. design has evolved
in popularity and complexity
DINNER VS DINING | Zaana Howard | 3

4. the curse of expertise
DINNER VS DINING | Zaana Howard | 4

5. a story about dining out
DINNER VS DINING | Zaana Howard | 5

6. DINNER VS DINING | Zaana Howard | 6
1. Chef = design lead
people come for the food first

7. DINNER VS DINING | Zaana Howard | 7
2. Waiter = facilitator
navigating people through seamless service

8. DINNER VS DINING | Zaana Howard | 8
3. Sommelier = educator
share what you know,
teach through experience

9. DINNER VS DINING | Zaana Howard | 9
4. Maitre d’ = composer
direct the experience,
be ready to improvise

10. DINNER VS DINING | Zaana Howard | 10
5. Barman = ‘cool kid’
it’s more than just mixing drinks

11. designer as enabler
DINNER VS DINING | Zaana Howard | 11

12. a framework for
understanding and growing
DINNER VS DINING | Zaana Howard | 12

13. thank you #LeanUX14
@zaana
@wearehuddle
wearehuddle.com
DINNER VS DINNER | Zaana Howard | 13
All images from The Noun Project
Food Mixer designed by Simon Child
Apron designed by Anna Evans
Chef Jacket designed by Anna Evans
Design designed by Pham Thi Dieu Linh
Community designed by Michael Rowe
Scribble designed by Emily Haasch
Microphone designed by Bemnet
Binoculars designed by Mister Pixel
Stir designed by Jessica Coccimiglio
Oven designed by Anna Evans
Cookie designed by Chance Smith
Shop designed by Ahmed Trochilidae
Foodie designed by Claire Jones
Compass designed by Adam Whitcroft
Chef hat designed by Tommy Lau
Serving dish designed by Benni
Scribble designed by Emily Haasch
Wine designed by James Fenton
Question designed by Martin Delin
Tuxedo designed by Matthew Ryan Miller
Clapperboard designed by Fabio Grande
Wink designed by Megan Sheeha
Martini glass designed by Naomi Atkinson
Conversation designed by Márcio Duarte
Architect designed by Piotrek Chuchla
Magic Wand designed by Matthew Ryan Miller
Equal designed by Lorena Salagre