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Zappos - Web 2.0 - 11-5-08
1.
Building a Brand
that Matters Tony Hsieh - CEO Twitter: @zappos [email_address] Web 2.0 Conference November 5, 2008
2.
3.
4.
5.
6.
Power of Repeat
Customers & Word of Mouth
7.
8.
9.
10.
CULTURE “ Committable
Core Values”
11.
12.
13.
14.
Check out: http://twitter.com/zappos
(Tony Hsieh - CEO) http://twitter.zappos.com (public mentions, employees) http://blogs.zappos.com (photos & videos of culture)
15.
16.