GGK Mullen Lowe/FCB Neuwien/McCann Wien

Austria area Austria

Advertising / Marketing / PR

I have been in the Communication Industries for almost ten years now and gained vast experience on both agency and client side. Although I have a broad educational basis in marketing and communication I specialized in digital communication at a very early stage. I never thought that digital disciplines are an end in itself: my approach is always integrated, considering the relevant touchpoints, customer journeys and sales funnels. My goal is always to be on the forefront of digital innovation and effective implementation of creative campaigns and business-relevant strategies. This led to such internationally renowned projects like Samsung Power Sleep, my role being project lead and digit...