Kathryn Palmer

Leeds, United Kingdom United Kingdom

Content Marketing Executive

Technology / Software / Internet

Campaign leader working alongside a large (30+) marketing department and publishing team to produce innovative campaigns; pushing the boundaries of online and offline marketing strategies to deliver business goals. Priority areas of Marketing and Education titles in Emerald's academic journal portfolio, I build and deliver promotional plans in line with business strategy with tangible results, with a key focus on ROI using a test-learn-refine approach.