Paula Azevedo Macedo
416
Followers
Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Design Strategist & UX Researcher at Embraer
Industry
Design
About
9+ years humanizing technologies as UX professional. @Embraer helping teams to discover next breakthrough on air transportation and mobility through human centered design.
Currently involved in the studies and development of the eVTOL (electric Vertical Take Off and Landing) aircraft, the future of urban mobility. UX team role is help to design products and services that combine human needs with exponential technologies possibilities and viable business.
With applied social sciences background, my role is understand people: behaviors, needs, desires, motivations, goals, context, interactions and the relationship with technology.
Before Embraer, I helped several companies such as Micro...
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ux design
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See more
- Presentations
- Documents
- Infographics
Meet Generation Z: Forget Everything You Learned About Millennials
sparks & honey
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9 years ago
Innovation at 50x 031616
Stanford University
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8 years ago
The LinkedIn Guide to the Perfect #WorkSelfie
LinkedIn
•
9 years ago
The Science of Happy Design - SXSW 2015
Pamela Pavliscak
•
9 years ago
Design Principles: The Philosophy of UX
Whitney Hess
•
13 years ago
How to Use Outstanding Visual Language in a Presentation – Part I
SOAP Presentations
•
10 years ago
Design Thinking - Bootcamp
Jan Schmiedgen
•
10 years ago
PSFK Future Of Wearable Tech Report
PSFK
•
10 years ago
Beyond User Research
Louis Rosenfeld
•
13 years ago
Finding Our Happy Place in the Internet of Things
Pamela Pavliscak
•
8 years ago
Information Architecture Workshop
Peter Morville
•
10 years ago
Facilitating Complexity: A Pervert's Guide to Exploration
William Evans
•
8 years ago
IA Summit 2012: Mapping the Experience
Chris Risdon
•
12 years ago
Moonshot Thinking
Blue Lobster
•
8 years ago
Design Ethnography for Lean Teams
William Evans
•
10 years ago
Hunting Unicorns - What makes an effective UX Professional
Patrick Neeman
•
9 years ago
Culture and change for intranet managers
Dave Gray
•
9 years ago
Sketching workshop for Google London
pubsmith
•
11 years ago
Artificial Intelligence: Predictions for 2017
NVIDIA
•
7 years ago
Design thinking for designing and delivering services
Zaana Jaclyn
•
9 years ago