Personal Information
Organization / Workplace
United Arab Emirates United Arab Emirates
Occupation
Brand Partnerships, MENA @TencentGames | Market Development | Community Building | Business Development Brand Strategy | Behavioral Science
Industry
Advertising / Marketing / PR
Website
ae.linkedin.com/in/tejdesai
About
A marketing post-graduate with 15+ years of advertising & communication experience. Currently drives Business Development and Brand Partnerships at Tencent Games across MENA working on some of the world's most played games like PUBG Mobile helping build one of the most engaged communities of like-minded gamers. Over the years, he has had the privilege of leading and being involved with several award-winning brands like Axe, BurgerKing, Red Bull, Rexona/Sure, Ferrero, Dubai Parks & Resorts, J&J, Samsung to name a few.
He has been instrumental in fostering team culture, developed structure, built processes and forged several successful partner alliances.
Tags
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Presentations
(7)Likes
(30)What is an insight?
Umar Ghumman
•
9 years ago
Cassie Kozyrkov. Journey to AI
IT Arena
•
5 years ago
Facebook Pitch Deck
startuphome
•
6 years ago
The Next Era of Web Marketing: 2019 & Beyond
Rand Fishkin
•
5 years ago
Wolfzhowl book of behaviour change instigations
WolfzHowl Strategic instigation
•
6 years ago
Career Day presentation on Economic Development
David Evans
•
6 years ago
My deck from Guardian Changing Media Summit - London March 16th 2017
Tom Goodwin
•
7 years ago
15 companies you should copy: business models visualised by @boardofinno
Board of Innovation
•
10 years ago
How to convince your boss to use insights and strategies from Behavioral Economics
beworks
•
8 years ago
When Familiarity breeds Success? The Case of Chanel No5
Antonis Kocheilas
•
7 years ago
How to Grow an Ad Agency: A Story of Vision, Culture, Reinvention
edward boches
•
8 years ago
The Gamification of...Everything?
Margaret Wallace
•
13 years ago
WHO PUTS THEIR PLANNER IN THE CREDITS? [INFOGRAPHIC]
becca taylor
•
9 years ago
Branding Now, 10 Dos, 10 Don'ts
Grant McCracken
•
9 years ago
We looked at social media’s role in digital services. You won’t believe what 5 things happened next!
Andy Whitlock
•
10 years ago
Planning for networks
Graeme Wood
•
10 years ago
You Suck At PowerPoint! by @jessedee
Jesse Desjardins - @jessedee
•
13 years ago
50 planners to watch in 2014 - The Planning Salon
Julian Cole
•
10 years ago
Augmented Planning - Valencia 6.14.13
Luis Miranda
•
10 years ago
How to Create Computer-Free Digital Experiences (Planningness 2013)
Vladimir Pick
•
10 years ago
Explain Digital Strategy To Your Mum
Amber Horsburgh
•
10 years ago
SxSW 2013: Behavior Change as Value Proposition
Chris Risdon
•
11 years ago
WHAT MAKES A GREAT GLOBAL BRAND ?
Charles Wigley
•
12 years ago
Four steps to creating a blogger outreach program
Julian Cole
•
11 years ago
Strategy Playbook
Ana Andjelic
•
11 years ago
Brainstorming Technology First
R/GA
•
11 years ago
How I stopped worrying about the future, and got busy inventing it
Bud Caddell
•
11 years ago
100+ Beautiful Slides From Cannes Lions 2012
Jesse Desjardins - @jessedee
•
11 years ago
Social media around the world 2011
Steven Van Belleghem
•
12 years ago
Personal Information
Organization / Workplace
United Arab Emirates United Arab Emirates
Occupation
Brand Partnerships, MENA @TencentGames | Market Development | Community Building | Business Development Brand Strategy | Behavioral Science
Industry
Advertising / Marketing / PR
Website
ae.linkedin.com/in/tejdesai
About
A marketing post-graduate with 15+ years of advertising & communication experience. Currently drives Business Development and Brand Partnerships at Tencent Games across MENA working on some of the world's most played games like PUBG Mobile helping build one of the most engaged communities of like-minded gamers. Over the years, he has had the privilege of leading and being involved with several award-winning brands like Axe, BurgerKing, Red Bull, Rexona/Sure, Ferrero, Dubai Parks & Resorts, J&J, Samsung to name a few.
He has been instrumental in fostering team culture, developed structure, built processes and forged several successful partner alliances.
Tags
advertising
marketing and advertising
marketing
media
consumerbehavior
nudge
behavioraleconomics
behavioralscience
communication
trends
innovation
marketing strategy
psychology
strategic planning
strategic management
strategy
choicearchitecture
on-ground activations
brand activations
activation
wom
word of mouth
talkability
viral marketing
buzz marketing
viral
creative
briefs
See more