Alan Peralta Fernandez

Mexico City Area, Mexico Mexico

Digital Leader at Terán\​TBWA

Advertising / Marketing / PR

I have built a career around digital marketing, advertising and management. I keep myself on a process of constant education and development. My strengths are analytic and strategic thinking, as well as writing abilities and presentation skills. Working in a client service position, an important part of my job is understanding strategy, media planning and budget management, and ensuring that creative and digital deliverables are well aligned to different brands and market segments. I love advertising, marketing, management theory, corporate social responsibility and, most of all, working with people who are passionate about what they do.