Fernando Mellone

São Paulo Area, Brazil, SP Brazil

Driving Performance for the Digital Customer Era

Responsible for driving new business, building customer and channel loyalty, supporting and promoting corporate strategy and initiatives, and developing and executing business plans in the commercial market space. Experience in leveraging product portfolio in Channels, Distributors and Systems Integrators, implement channel partner programs, focusing on distribution capillarity and result optimization through demand generation and sales forecast management - key initiatives to keep business control; Specialties: - Negotiation; - Excellent communicator, both written and spoken; - Effective critical thinker; - Excellent ability to build relationships and influence decisions; - Highly tru...