Personal Information
Organization / Workplace
Moscow, Russian Federation Russian Federation
Occupation
digital strategic planning director at Proximity Russia
Website
ilyapetrov.com/blog
About
Digital native with 12-year experience in cross-channel digital-centred communication strategy. Deep expertise in digital marketing, social media and e-CRM based on strong integrated background: ATL, BTL, PR and brand planning. Key clients: P&G, Nike, Visa, Wrigley, Mars, Bacardi, etc.
I believe digital is not a channel and even not an environment. It's a new way of thinking and all communications should be integrated through it. My motto is "Magic thinking, heroic actions".
STRONG TECHNICAL BACKGROUND
Ambassador of logic, started programming at 8 y.o., national math contests winner, at 17 y.o. was No.18 of mathematicians of same age in Russia, pass to math faculty of Moscow State Unive...
Tags
advertising
digital
ad
copywriting
portfolio
social
english
social media
copywriter
2008
ilya petrov
cv
маркетинг
digital-стратег
реклама
стратег
коммуникации
стратегия
thinking
digital-мышление
think!
thinki
leto
fail
smm
ilyapetrov
lifestory
about me
money
kpi
smile
interview
funny
smiles
skype
branding
strategy
personal branding
brand
idea for sale
social advertising
wanted
project
big idea
beer
idea
perception
feelings
work
digital-
keynote
template
universal presentation
broadcast
universal
art of powerpoint
big ideas
media mix
integration
integrated communication
problems
exam
wordshop
bbdo
campaign
communication
integrated
copywrite
copy
bad
good
naming
presentation
process
announcement
psa
media
service
public
See more
- Presentations
- Documents
- Infographics