Personal Information
Organization / Workplace
Greater New York City Area, New York United States
Occupation
Content Strategy Manager, Facebook
Industry
Advertising / Marketing / PR
Website
www.dopeData.com
About
I work at the intersection of digital strategy, communications planning and content strategy. With over 8 years experience in digital, I’ve helped some of the world’s most valuable brands create meaningful communications plans across web, mobile, email, social & out of home. In 2008, I founded the content strategy group at HUGE.
On teams, I sit as a hybrid player crossing digital marketing, user experience, analytics, technology & account leadership. I offer:
-Digital Planning: defining communications ecosystem, audience targeting, brand voice & market positioning
-Content Strategy: production, operations & publishing technology
-Insight & Optimization: using consumer behavior data to
Tags
content strategy
mobile
content
strategy
planning
consumer journey
content planning
personas
ecosystems
change management
organizational change
digital strategy
politics
"mobile content"
"content strategy"
"user experience design"
stcfrance
content strategy forum
mobile content
csforum10
contentstrategy
information
csconsortium
architecture
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