Leslie Howard

Greater New York City Area United States

Marketing Strategy || Customer Experience/CRM ► Let's Connect

Advertising / Marketing / PR

MARKETING LEADER A business leader who specializes in driving revenue by building go-to-market, demand generation and CRM programs. Has a proven track record of building and managing cross-functional teams who are sought-after for their disciplined use of customer insight and data analysis to increase return on marketing investment for some of the most admired companies in the world including American Express, IBM, Lenovo, SAP and Verizon. INNOVATIVE STRATEGIST A creative problem solver who has developed innovative strategies to launch or correct under-performing marketing programs. • Created Verizon’s first customer segmentation that was not solely based on contract expiration. It help