Matthew Sawyer

Greater New York City Area United States

Strategic Marketing & Branded Content Exec.; Adj. Professor at Columbia University and Parsons School of Design

Advertising / Marketing / PR

Strategic marketing and content development professional with foundation in “classic” consumer marketing who — over the past five years — has built brands and grown revenue for early-stage, natively-digital, mobile, B2B and technology companies. Matthew teaches courses in business strategy, marketing, and entrepreneurship at Columbia University and Parsons School for Design. Specialties: Global branding, integrated marketing, content strategy, mobile applications, advertising, business development, client acquisition, partnerships, SEO/SEM, digital marketing, market research, analytics, and social media.