Personal Information
Organization / Workplace
Cambridge, United Kingdom United Kingdom
Occupation
Experienced UX designer & researcher
Industry
Technology / Software / Internet
Website
www.uxforthemasses.com
About
I’m an experienced UX designer and researcher, with 14 years UX experience, together with a Human-Computer Interaction MSc (distinction) from University College London.
I'm currently a UX lead at AstraZeneca, one of the world's largest Pharmaceutical companies. Previously I have led the UX design for projects at ProQuest (a content & technology company), Omobono (a B2B specialist digital agency), TUI (Europe’s largest holiday tour operator), johnlewis.com (a leading UK ecommerce website), Cambridge Assessment (an international exams group) and been a UX consultant for Webcredible (an industry leading UX consultancy) and a full service digital agency.
I also write a popular UX blog (UX f...
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ia
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ux design;
scenario mapping;ux design;requirements;scenarios
experience design
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