Personal Information
Organization / Workplace
Paris Area, France France
Occupation
Consumer Insights Manager WorldWide at AXA
Industry
Advertising / Marketing / PR
Website
http://card.biz/monferran
About
Digital, CRM and Marketing expert with more than 10 years of experience in brand strategy, digital media buying, social media and User journey and experience.
Part of pure player and marketing services agency in the first part of my professional life, then entrepreneur and trainer, I am currently embracing all aspects of the digital scope on the brand side.
As Digital and Data main interlocutor, my role is to speed up company digital transformation and make digital a game changer:
# Annual digital strategy: Performance (sales oriented), brand building (both paid and social networks), retail digitalization
# Mid-term digital strategy: Vision and organization, technical stack,...
Tags
custumer centric
chat
innovative
seat connected people
automotive
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