Become Customer-Centric
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Personal Information
Organization / Workplace
Manchester, United Kingdom United Kingdom
Industry
Technology / Software / Internet
Website
www.becomecustomercentric.com
About
Paul Rouke is the Co-Founder of Become Customer-Centric. Prior to this he was the Director of Customer-Centricity at PRWD. Within his role he specialised as a consultant and trainer in conversion optimisation with over 15 years experience working with blue-chip brands. Brands that have benefitted from Paul’s expertise include Speedo, OFFICE, MBNA, Lakeland, Monsoon Accessorize, AllSaints, Molton Brown, Stella McCartney, Bank of America, Booking.com, Manchester Tourist Board, Footasylum, Oxfam, British Cycling, Mothercare, Argos, House of Fraser, Waitrose, Barclays & American Express.
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usability
user experience
conversion optimisatation
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ia
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