Personal Information
Organization / Workplace
Houston, TX United States
Occupation
User Experience Architect
Industry
Technology / Software / Internet
Website
www.rsingh.net
About
I've been developing websites since 1998 and have managed projects both big and small. I know how to communicate with designers, coders and business folk alike. More importantly, I understand how people use websites and use that knowledge to create satisfying online experiences.
Since 2001, my focus has been in making sites that are both useful and user friendly. It benefits everyone — customers, business people, project managers, developers and designers. It's good sense all around.
As a usability analyst, I design and conduct usability tests, develop electronic surveys, analyze web traffic data, moderate focus groups, evaluate interface designs, and develop intuitive site maps & na
Tags
conversion rate
usability
iterative design
change
google analytics
omniture
flow
adobe marketing suite
a/b testing
core metrics
optimization
funnels
analytics
web analytics
behavior
data
patterns
design patterns
bill payment
ecommerce
change management
product design
axure
quality
axureworld
process
ux
user experience
ia
business
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