Personal Information
Organization / Workplace
Mumbai Area, India India
Occupation
Director at Firefly Millward Brown
Industry
Advertising / Marketing / PR
Website
http://www.brasstacksasia.com
About
A qualitative researcher with 26 years of experience in the field having vast expertise in multi-country regional and global research and brand consultancy. I have worked worked with a multitude of blue chip clients and product categories spanning from FMCG, foods, alcohol and tobacco, technology products and services, retailing, finance, consumer durables and pharmaceuticals.
Clients acknowledge me as having the rare combination of high creativity with high rigour and attention to detail.
Vast management experience besides qualitative research expertise - spotting and nurturing talent, training, mentoring, managing business.
Specialties: Creative development research, need segmentatio...
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- Documents
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Monuments Around the World Light up for Paris
maditabalnco
•
8 years ago
Navel Gazing by Krishnan
Tanvi Gupta
•
8 years ago
The Future of Business is Asia
Brian Tiong
•
8 years ago
The World’s 50 Most Influential CMOs Study 2015
ScribbleLive
•
8 years ago
5 digital qualitative techniques that get you the ground truth of consumer behaviors
Revelation Next
•
10 years ago
5 digital qualitative techniques that get to the heart of consumer brand relationships
Revelation Next
•
10 years ago
An Introduction to Online Qualitative Research Methods
MrQual
•
10 years ago
The Art of Coaching Employees - Part 1
LifeatLeggett
•
8 years ago
Moonshot Thinking
Blue Lobster
•
8 years ago
Marketing and Insights - are we ready for tomorrow? ARF 2015
Stan Sthanunathan
•
8 years ago