Personal Information
Organization / Workplace
Greater Atlanta Area, GA United States
Occupation
Content Strategist | Demand Generation | Neuromarketing | Polymath
Industry
Advertising / Marketing / PR
Website
www.thatduncan.com
About
I use content to send people your way and make them want to engage with your products and websites. I have a philosophy and a list of rules for content. The first is: the goal of all content is to prompt an action from a person. You won't believe what #8 is. My philosophy guides everything I do.
I rouse rabble with my LinkedIn articles. Because you won't do anything about anything if you're not triggered.
Thanks to the recession I got to be a unicorn, so I have some skills in social media, demand generation, account management and content marketing strategy, along with an understanding of SEO, SEM, HTML, BBD and MiB. Other stuff, too. Like I'm Google Analytics and AdWords certified and...
Tags
content marketing
marketing
content strategy
seo
sales
customer persona
content management
social media
leadership
buyer personas
copywriting
content
search engine optimization
web content
marketing strategy
buyer journey
selling
salestips
b2c
b2b
ppc
leadership development
lead generation
customer experience
ux
digital marketing
inbound marketing
buyer persona
creative
behavioral science
psychology
neuromarketing
search engine marketing
analytics
brand management
reputation
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