Vikram Gupta

Gurgaon, India India

Digital Marketing & Strategy Professional

Technology / Software / Internet

Seasoned digital marketer with over 10 years of experience in the field of Online and Mobile marketing and strategy. A mobile and digital first marketing approach is what excites me and I’ve had the opportunity to lead a multitude of such campaigns - be it pure play performance campaigns or conceptualizing a brand’s digital journey- even marrying ATL with Digital. Cause marketing is also something that I enjoy working on. Some initiatives that are really close to my heart are GPI- Be Brave, Aviva - The Great Book Wall, Whirlpool Ek Jodi kapda and YouWeCan by Yuvraj Singh. Areas in which I've had great success are: • Performance Marketing (Ecommerce) • Analytics – Web and Mobi