St. Edward's University

digital marketing social media marketing branding paid search interactive marketing content marketing google analytics sem google adwords marketing strategy teaching conversion seo linkedin marketing linkedin personal branding social media search database marketing crm customer data quality certification ppc adwords email marketing mobile b2b marketing b2b branding search marketing marketing analytics storytelling social media presence imc customer relationship management #video #text #webdesign #adobespark agile marketing big data visualization data visualizaiton workbooks dashboarding tableau problem based learning information literacy point of need learning just in time learning blended/embedded librarianship flexible learning libraries library hybrid environment online teaching engaged learning google ads hubspot hootsuite blogging assessment ppc campaigns display network search network fundamentals exam teaching adwords content strategy value marketing online inbound marketing marketing and advertising search engine optimization rankbrain pagerank semantic web search engine marketing mobile marketing marketing automation grading feedback rubrics instruction testing roi marketing analytics marketing metrics romi digital analytics measurement web metrics web marketing performance google gomc organic search marketing education email demand generation social selling lead nurturing intent brand internet marketing mobile experience jrim marketing technology web design and development conversation customer profiling clustering descriptive analytics top management vision the learning organization customer information management blogger marketing research attribution multichannel marketing customer analytics brand strategy blogs google+ profile google authorship differentiation business model data quality