Jawad Chaudhry
30 SlideShares 61 Followers 1 Following
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Banker and Teacher
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Education
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brand brand management marketing strategic brand marketing belch advertising slides consumer behavior chapter 4 source message and channel factors communication process chapter 5 ad agencies an introduction to imc chapter 1
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Chapter 4

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Chapter 8

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Chapter 7

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Chapter 6

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Chapter 5

5 years ago • 1594 Views

Chapter 3

5 years ago • 1635 Views

Chapter 1

5 years ago • 2516 Views

Chapter 7 (social entertainment)

8 years ago • 6727 Views

Chapter 6 (social publishing)

8 years ago • 5122 Views

Chapter 9 (social media for consumer insights)

8 years ago • 3103 Views

Chapter 10 (social metrics)

8 years ago • 3158 Views

Chapter 8 (social commerce)

8 years ago • 3530 Views

Chapter 5 (social community)

8 years ago • 4686 Views

Chapter 3 (social consumers)

8 years ago • 4703 Views

Chapter 2 (social media marketing strategy)

8 years ago • 3970 Views

Social Media: Chapter 1 (horizontal revolution)

8 years ago • 6075 Views

Chapter 7 (leveraging secondary branda ssociations to build brand equity)

9 years ago • 1917 Views

Chapter 6 ((integrating marketing communications to build brand equity)

9 years ago • 19841 Views

Chapter 5 (designing marketing programsto build brand equity)

9 years ago • 4048 Views

Chapter 4 (choosing brand elements)

9 years ago • 3383 Views