Jawad Chaudhry
30 SlideShares 61 Followers 1 Following
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Banker and Teacher
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Education
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brand brand management marketing strategic brand marketing belch advertising slides consumer behavior chapter 4 source message and channel factors communication process chapter 5 ad agencies an introduction to imc chapter 1
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Chapter 6 ((integrating marketing communications to build brand equity)

9 years ago • 19853 Views

Chapter 2 (customer based brand equity)

9 years ago • 8678 Views

Chapter 7 (social entertainment)

8 years ago • 6736 Views

Chapter 8 (developing a brand equity measurement and management system)

9 years ago • 6357 Views

Social Media: Chapter 1 (horizontal revolution)

8 years ago • 6104 Views

Chapter 1 (introduction to strategic brand management)

9 years ago • 5945 Views

Chapter 6 (social publishing)

8 years ago • 5146 Views

Chapter 3 (social consumers)

8 years ago • 4708 Views

Chapter 5 (social community)

8 years ago • 4696 Views

Chapter 6

5 years ago • 4312 Views

Chapter 5 (designing marketing programsto build brand equity)

9 years ago • 4049 Views

Chapter 2 (social media marketing strategy)

8 years ago • 3980 Views

Chapter 8 (social commerce)

8 years ago • 3535 Views

Chapter 4 (choosing brand elements)

9 years ago • 3386 Views

Chapter 10 (social metrics)

8 years ago • 3170 Views

Chapter 8

5 years ago • 3082 Views

Chapter 9 (social media for consumer insights)

8 years ago • 3106 Views

Chapter 1

5 years ago • 2538 Views

Chapter 7 (leveraging secondary branda ssociations to build brand equity)

9 years ago • 1934 Views

Chapter 4

5 years ago • 2193 Views