Personal Information
Organization / Workplace
Greater Atlanta Area United States
Occupation
Chief Client Officer at 22squared
Industry
Advertising / Marketing / PR
Website
@brmurphy
About
Developed agency position used to relaunch agency
Wrote a new marketing model complete with philosophy and research model
Lead planning on all accounts, touched all brands in the agency
Lead new business while enterprising new opportunities
Repositioned and developed new campaigns many brands including client work sessions, qualitative and quantitative research, engagement planning, creative briefing and campaign development
Developed strong strategic relationships with upper management clients
Managed planners and worked across all agency departments
Specialties: Brand strategy
Big Ideas
Consumer insight and research
Account Planning
Engagement Planning
Tags
22squared
advocacy
social
friendship model
brand advocacy
friendship
brand
social media
advertising
media
leadership
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consumer insight
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brand planning
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facebook
buffalowildwings
womma
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virgin airlines
american airlines
southwest
jet blue
delta
airlines
verizon
t-mobile
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sprint
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at&t
jc penney
target
apparel
kohls
wal-mart
macys
bank of america
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citibank
wachovia
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ing
wamu
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brandon murphy
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retail banking
22 squared
grocery manufacturers association
gma
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